One question I ask my students every year: how is a student NOT a customer, and a university education NOT a product or service? It’s really fascinating to watch them think it through, usually for the first time.
Universities "have become too faculty-centric... we need good faculty, but they’re delivering a product to our customer. And you could argue our customer is either the student or the hiring companies that are hiring graduates. You could make an argument that they’re really the customer, ultimately"