Candid

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Getting your nonprofit the information you need to do more good. Discover all we can do, together at candid.org/explore.

Last year, we offered 244 virtual and in-person trainings with over 65,000 nonprofit folks. And we're excited to do it again in 2026! We kicked off this year with a presentation at the Nonprofit Executive Alliance in Miami. To see our free upcoming trainings, visit learning.candid.org.

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What does your nonprofit's annual report look like? A few years ago, we decided ours wasn't working and changed up the way we make this report. Learn how we went from a time-consuming and expensive printed piece, to a direct and compelling PDF that serves our needs and speaks to our supporters.

Reimagining the nonprofit annual report

Candid Blog | In this blog, we share lessons learned from Candid's reimagined approach to our nonprofit annual report.

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Most people are not planning to donate in December, according to a survey donate by AP-NORC. Luckily, the bulk of those individuals have already donated to a nonprofit this year.

Only 24% of people plan to donate in December. 46% already donated and don't plan to again, 18% donated and will donate in December, 6% will only donate in December, and 30% will not donate at all.

A nonprofit’s Form 990 is a legally required tax form, and it can help donors better understand your nonprofit. But there are a few misconceptions about what they include and don't. Here's four common Form 990 misconceptions.

What a Form 990 says—and doesn’t say—about a nonprofit

Candid insights | A legally required tax form, find out what a Form 990 says about a nonprofit—and what it doesn’t—including common misconceptions about the information that Forms 990 contain.

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What's filling up your cup this holiday season? Maybe hot chocolate to relax, coffee to gear up for that final fundraising push, or perhaps water to clear your mind for the next year.

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How much does your nonprofit raise in December? While it varies from 17-57%, the average nonprofit raises around a quarter of their revenue in the last month of the year. And a big chunk of that comes during the last three days of December.

Most people don’t realize how lean, local, and volunteer-powered nonprofits are, and public understanding is getting more distorted. The National Council of Nonprofits shares how all of us at nonprofits can educate the public and policy makers on how nonprofits get it done.

Telling the story of how ‘nonprofits get it done’

Candid insights | Based on the Nonprofits Get It Done campaign, find three data-backed stories that can help you educate the public about the essential role your nonprofit plays in the community.

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