Lock-in can make retention look better for a while, but forced retention and earned loyalty aren't the same thing. Open systems preserve customer choice, and choice is part of trust. #OpenWeb aarondcampbell.com/2026/07/open...
Open Systems Preserve Choices - Aaron D. Campbell
Open systems give customers more than flexibility. They preserve agency, trust, and the ability to keep choosing a product instead of being trapped by it.
aarondcampbell.com