AccelerateUX

@accelerateux.com

Practical UX + accessibility guidance for small business owners to improve websites with confidence. Free guides, assessments, and curated articles. www.accelerateux.com

Many small-businesses prioritize site aesthetic over function. An "aesthetic-first" site can wind up overlooking the basics—how to contact you, buy, book, or understand what you do. Always prioritize the function and structure of your website, then make it look good.

Ignoring your UX is costing you return visits. When users have a frustrating experience, many won't give your website a second chance—in one study, almost 50% of consumers reported leaving a brand entirely because of bad UX.

First impressions form fast (we're talking milliseconds), and a huge share of people judge credibility based on the website experience, design, and overall speed. Optimizing your UX directly affects the confidence new users have in your business and product.

"I have a master's in software development, and accessibility was never in the curriculum." A developer told me that last week. When accessibility gets missed, it's almost never that people don't care. It's that no one ever taught them. That's a far more hopeful problem to solve. #a11y

#UX isn't just how your website looks—it's how easy and enjoyable it is to use, and how effective the functionality of it is. We've launched a resource guide to help break down what exactly user experience is and what improving it may entail. tinyurl.com/nhe5t6t6

Overview: What is User Experience, Really?

User experience (UX) is crucial for digital products; poor UX quickly harms brand perception, reduces conversions, and drives customers away, while good UX boosts retention, revenue, and ROI.…

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