Bethink Studio

@bethink.studio

We're experts, innovators, and lifelong learners building future-proof, scaleable websites — and doing digital differently.

Who gets left behind by the AI hype? And what do we lose when we relentlessly chase shiny, new innovations? These were the questions at the heart of Bethink COO Courtney O’Callaghan’s talk at MCN 2025. And the answers they invoke continue to resonate. Tune in! (It only takes five minutes.)

MCN Ignite 2025 | Courtney OCallaghan

Left Behind by the Hype: What Small Museums Really Need in the Age of AI MCN 2025 Ignite October 20, 2025 Minneapolis, MN http://www.mcn.edu

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As soon as we found out that Harvest, our long-time time-tracking tool, was increasing rates exponentially, we got to work picking a new tool. And we're sharing our research and notes so you can, too. Let us help you find the (next) right fit!

Looking for the Perfect Time-Tracking App? Let Us Help. | Bethink Studio

We weren't planning to write this blog. Then we found out that Harvest, our long-time time-tracking tool, is auto-renewing customers at up to 10x their previous fees, without notifying anyone until…

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This is an exciting step forward for WordPress! The Accessibility Team has released new guidelines for themes to qualify as “accessibility-ready”—and theme authors must comply by June 30 or may be suspended from the theme repository.

WordPress Accessibility Team Overhauls Theme Guidelines for the First Time in 14 Years

The WordPress Accessibility Team has overhauled its theme accessibility-ready guidelines for the first time since 2012. Theme authors have until June 30 to comply.

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We do digital differently than most agencies—because we don’t want to gatekeep. In other words: We'll happily teach you how to post content, fix little issues, or otherwise generally work on a website. Because what we really want is to to ideate and build, fix novel problems, and be a resource.

We’re Not Gatekeepers: The Bethink Bee, Issue 7 | Bethink Studio

When one of us soars we all soar! Exploring our philosophy of sharing information and continuing to learn together.

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Before we began using the word to describe our devices, "computer" was a job title for a human being. It's a fact that pokes a hole in the idea that those devices could ever replace us—because we built them to think *like us.*

The Word “Computer” Meant Human… (At Some Point) – Iterative Wonders

If you asked to see a computer in the 1700s, no one would point you to a glowing rectangle. They’d point you to a person. Yes, a human. For centuries, "computer

iterativewonders.com

Alicia Catherine Mant. Elizabeth Rowse. Margaret Bryan. Anne Young. Abelinde Prince. Abbie T. Hays. Sarah W. Featherstone. Together, they shaped the tradition of gamifying music education—and paved the way for apps like Solfege Story, programs like ToneGym, and even your favorite Guitar Hero set.

The Hidden History of Women Game Designers - JSTOR Daily

Nineteenth-century women turned music lessons into interactive entertainment, complete with spinning wheels and ivory counters.

daily.jstor.org

"Humans don’t operate best at machine speed. We think, hesitate, reconsider, and change our minds. Design that ignores this doesn’t make people more efficient — it instead pushes them to move faster than their intent." Loving this ode to friction—and design that lets people think.

Friction by Design - Carl Barenbrug

What gets lost when everything is effortless? For years, good digital design has been framed as the removal of friction. Faster flows. Fewer steps. Instant …

carlbarenbrug.com