Chris Hinds

@chrishinds.bsky.social

COO at Equalize Digital, big fan of #WordPress, #a11y advocate, dad to four girls, and gaming enthusiast.

The EU Accessibility Act goes into effect in just five days now. 🗓️ For those interested in understanding its implications and how you can prepare, be sure to check out the recent episode of Accessibility Craft. You can listen to it here:

120: Count Down to European Accessibility Act Enforcement, Saint Arnold Irish Hello - Accessibility Craft

In this episode, we talk about the looming June 28, 2025 deadline for the European Accessibility Act and what organizations doing business in the EU can do with just weeks left to meet WCAG 2.1 AA.

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The California Senate introduced a notice and cure period for accessibility lawsuits, allowing smaller businesses to address violations before they face legal consequences. I wonder how this might affect the accessibility lawsuit "industry" if signed. 🤔

California Senate Passes Nation’s First Bill for Accessibility Violation Cure Period

The California Senate recently passed legislation (Senate Bill No. 84) that would require a plaintiff to give a qualified business notice and 120 days to cure an accessibility violation before filing…

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Tackling accessibility remediation isn't just about fixing issues—it’s about sustaining progress. From third-party vendor challenges to shifting priorities, pitfalls can derail efforts. Thoughtful strategies & ongoing commitment make all the difference.

Empowering Teams During Accessibility Remediation: What Works & What Doesn't - Equalize Digital

Are you hurting your own accessibility remediation progress? We outline the top remediation blockers we've seen in the last few years.

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There were thousands of accessibility lawsuits filed in the United States in 2024 alone. Amber and I talked all about accessibility lawsuits with attorney Richard Hunt, who specializes in ADA and FHA litigation. Hear what he has to say on Accessibility Craft. 🐊🍻 buff.ly/Sz0JoW1

114: Help I Got Sued for Website Accessibility - Now What?, Hazy Cat IPA by Panther Cat Brewing Co. - Accessibility Craft

Attorney Richard Hunt, who specializes in ADA and FHA litigation, talks all about digital accessibility lawsuits and how not to get sued for website accessibility

accessibilitycraft.com

Back in February, Richard Hunt with Hunt Huey Law Firm took #WPA11yMeetup attendees through a variety of legal #accessibility topics. Catch the recording on our blog. We'll be releasing an interview with Richard on Accessibility Craft soon. 🐊🍻

The Law of Accessible Websites and Applications: Richard Hunt - Equalize Digital

Learn about the law of accessible websites, legal risks, and best practices to ensure digital accessibility compliance.

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I spoke with a community college in Massachusetts last week, and their Director of IT told me he asked Chat GPT who the top accessibility companies were and that we were on the list. Guess our marketing and service teams are doing something right. 😉

Tell me about a time when a company did something for you as a customer that made you stop, lean back in your chair, and say, "Wow." (In a good way!) I'm looking for inspiration.

Accessibility isn't just a box to tick—it's a door to open. Having trouble convincing customers why this work is important? Try reframing #accessibility in a way your customers can understand, using metrics you know they already care about.

Mark from the hit Apple TV show Severance sits behind a desk. Mark is saying "The work is mysterious, and important."

Well, I didn't get picked for a talk at #WCEU, but I am still excited to go to Switzerland and reconnect with tons of fantastic #WordPress folks. If you want to meet in-person, send me a DM, and we can schedule a time to meet at our booth during the event.

Anyone who tells you that business is easy or that doing this "one" thing will fix all your problems is probably selling you something. Especially if their video contains a Ferrari, mega-mansion, or the inside of a private jet.

Do you know why all of the accessibility folks have been shouting from the rooftops about the EAA June 2025 deadline for over a year now? It's because we know 90% of the firms that will be impacted by this are going to wait until the last second, or worse. 🙃

A man is shouting "Here it comes!" In the background is a flat desert, with a dust tornado rapidly approaching. The tornado is labeled EU Accessibility Act.

Just recently, we launched a major improvement for our Agency and Enterprise plan customers who run Accessibility Checker on multi-site environments. Our new Multisite Add-on adds new network-level capabilities that a lot of folks have asked for.

Multisite Add-on - Equalize Digital

Easier management for WordPress Multisites. See the accessibility status of all sites in your network, bulk activate and license, and copy settings between sites.

equalizedigital.com

I don't know who needs to hear this today, but... Ignoring the cost of accessibility does not make it go away. That cost turns into debt. And the longer you let debt sit, the more expensive it becomes. 😬

At most agencies, new plugins undergo some level of vetting for performance, security, and features. Many don't evaluate accessibility before purchasing. Save yourself the time later. Evaluate plugins for accessibility before you buy.

How to Test a WordPress Plugin for Accessibility Before Buying It - Equalize Digital

Learn how to test a WordPress plugin for accessibility before you buy it. Ensure compliance and usability + save money and time later.

crm.equalizedigital.com

In this conversation episode of the Accessibility Craft Podcast, we dig into when it's a good idea to ask users for feedback on the usability of your website or application. 🐊🍻 Why not tune in the next time you're on a walk, washing dishes, or doing some yardwork?

106: When Should You Ask for User Feedback, High Noon Vodka Seltzer Mango - Accessibility Craft

We discuss best practices for surveys and collecting user feedback. We discuss things to do before a user feedback survey goes out.

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Bob isn't a real person that I work with. But, if you're going to invest in getting an accessibility evaluation done, please also plan time to fix the issues that get identified. Otherwise, what's the point? 😅

This is a two panel illustrated meme. In the first panel, a Goose squints its eyes and asks: "So, you'll be fixing the issues in the accessibility audit... later?" In the second panel, the Goose is chasing a man who is running out of the frame. The goose is shouting: "When is 'later' happening, Bob!? Give me a date!"

Just a little while ago, AccessiBe was the subject of a class action lawsuit because their tool failed to make sites accessible, and their customers got sued anyway. Now, another #accessibility overlay company (UserWay) is being targeted by a similar class action lawsuit.

Modals are a super helpful piece of functionality. They're also a major vector for the introduction of #accessibility errors. There's a lot to consider. But, you don't have to figure it all out yourself. We've got a tutorial for that! 😎 buff.ly/3Xj3Vvi

How to Code Accessible Modals and Popups - Equalize Digital

Easy tutorial with video: learn how to code accessible modals that are Web Content Accessibility Guidelines (WCAG) 2.2 AA conformant.

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When you don't plan #accessibility into a project from the beginning, what often happens is there won't be enough (or any) budget to actually do it the right way. Join me, Roger Williams, and the Kinsta team on February 26th to learn a11y budgeting basics!

Two pawn shop employees stand at a counter, engaging in a price negotiation. The caption reads "Accessibility budget? Best I can do is this wad of pocket lint, a loose paperclip, and two pennies I found in the parking lot."

On February 26th, I'll be chatting with Roger Williams / Kinsta about how to effectively budget for accessibility if you are an agency or freelancer. Follow Roger and Kinsta's social feeds. I'm going to pack as much helpful information as I can into ~30 minutes.