Bradley Schurman
@bradleyschurman.bsky.social
🌍 Demographic Strategist | Author | Speaker | Podcaster 🚀 Exploring innovation, resilience, & the future of work 📚 Author of The Super Age 🎙️ Founder Human Change and co-founder New Rules Media 📍 DC-based | Connecting the dots in a changing world
Can we live forever… and honestly, do we even want to? Worth a watch if you care about aging well, not just aging longer. www.youtube.com/watch?v=NeYU...
Is Immortality Closer Than We Think? The Science of Longevity With Joshua Herring
YouTube video by Bradley Schurman
youtube.com
Cindy Gallop’s been fighting porn for 17 years—taking on Silicon Valley and culture itself to make real-world sex education normal again. We talked about her mission, her battles, and her next big move: Make Love Not Porn Academy. www.youtube.com/watch?v=e9v3...
Why Porn Is the Worst Sex Education, and What We Can Do About It
YouTube video by Bradley Schurman
youtube.com
Women outspent men in the art market last year—and in doing so, they changed what (and who) gets seen. It’s not just a Basel story. It’s a culture-power story. My latest: why women’s wallets are the new gatekeepers of taste... populationnext.substack.com/p/women-are-...
Women are Driving the Art Market
New data from the Art Basel & UBS survey shows high-net-worth women outspending men—and backing emerging, female artists—hinting at a different future for taste, value, and who gets seen.
populationnext.substack.com
I'm calling it The Great Uncoupling. For the first time in a century, people — not companies — are the ones being recruited to cities. Tulsa’s $10,000 bet on remote workers is paying off: $4.31 in return for every dollar spent. populationnext.substack.com/p/the-great-...
The Great Uncoupling
Why cities like Tulsa are rewriting the rules of where—and how—we work.
populationnext.substack.com
MIT Press is publishing The Geography of Prosperity—a data-rich look at which U.S. cities will actually thrive amid climate change, automation, and population decline. Deep thanks to Gita Devi Manaktala, Bridget Matzie, Jaymes Cloninger + Motivf, and to every subscriber + listener. More soon.
Gen X is running out of runway, but there's still time to fix their retirement woes. With Kerry Hannon & Janna Herron. www.youtube.com/watch?v=3uqB...
Gen X Retirement Crisis: Catch Up Now!
YouTube video by Bradley Schurman
youtube.com
A proposed $100k H-1B fee won’t dent Big Tech—but it could choke startups, labs, and mid-market firms. Fewer visas → more offshoring → pricier everything. In a low-growth America (zero pop growth by 2031), talent is the throttle. Adding locks while others open doors is how you get passed.
The $100,000 H-1B Shock: Will America Push Top Talent Away?
YouTube video by Bradley Schurman
youtube.com
Authoritarian vs democratic doesn’t decide birth rates. China (~1.0) is collapsing. France (1.6) and the U.S. (1.6) aren’t far behind. The truth: babies follow costs, not constitutions. Housing, childcare, work-life balance. Fix those—or watch fertility keep falling.
This H1-B saga is the latest affront to U.S. growth. Not only does it help speed up our demographic decline — now projected as early as 2031 — but it will likely cause our economy to contract. Efficiencies will be found using automation and AI, but people buy products and services, not machines.
Silence is one of today’s greatest (and rarest) luxuries.
The Luxury of Quiet
In a world where everyone is always on, the rarest luxury is the ability to turn it all off.
open.substack.com
Americans are on the move, seeking new communities that offer greater affordability and social protection. Some places, like the Italian island of Sardinia, are welcoming them with open arms, and hoping they will help turn around decades of demographic decline.
Why 4 in 10 Americans Are Planning to Move Abroad (And Where They're Going)
YouTube video by Bradley Schurman
youtube.com
Multigenerational living is rapidly reshaping the U.S. housing market as families across generations move in together to address rising housing costs, caregiving needs, and cultural preferences. populationnext.substack.com/p/a-new-amer...
A New American Household
Why Multigenerational Living Is Reshaping Housing
populationnext.substack.com
What if American businesses were missing the largest untapped market in the history of the world? www.youtube.com/watch?v=MVgX...
The $8.7 Trillion Market Everyone Is Ignoring
YouTube video by Bradley Schurman
youtube.com
How do we sustain our food supply when people, the very foundation of agriculture, are disappearing? populationnext.substack.com/p/the-silent...
The Silent Collapse of Rural America—And Why It Affects You
How do we sustain our food supply when people, the very foundation of agriculture, are disappearing?
populationnext.substack.com
Cash bonuses won’t fix a birth rate problem. Financial incentives may look like a solution on paper. But decades of global data say otherwise. Check out Population Next on Apple Podcasts, Spotify, and YouTube.
📡 The Trump administration's halted sharing data and intelligence, which has impacted hunger worldwide and forced humanitarian organizations to adopt new strategies to serve vulnerable populations.
Hunger Pains
Famine intelligence networks are under attack, threatening the lives of millions
newrulesmedia.substack.com
“The people largely left behind are lower-income or elderly on fixed incomes ... inland communities will likely have a strong tax base, while those on the coasts could see their fortunes dwindle ... places that need public services will struggle to provide them.” www.forbes.com/sites/jennif...
Drastic Change Needed To Slow Climate Risk Valued In Trillions
Climate risk is no longer a distant threat, already forcing millions of people to change where and how they live.
forbes.com
Dr. Angela Jackson's book, The Win-Win Workplace, argues that meaningful employee investment is not only ethical but also economically essential. newrulesmedia.substack.com/p/the-win-wi...
The Win-Win Workplace
Investing in employees isn't just good ethics—it's great business
newrulesmedia.substack.com
It’s a beautiful day in Miami to talk about the future!
🏠Housing is the new generational battleground: Boomers staying put, mortgage-free; Millennials priced out. Homeownership costs surge while older owners renovate rather than move. #housing #realestate #millennials www.yahoo.com/news/boomers...
Boomers are setting up a showdown with millennials, aging in place and plunking down hundreds of thousands on renovating their homes
Millennials need homes, but because of high home prices and mortgage rates, baby boomers have little reason to sell.
yahoo.com
Ukraine's population crisis threatens to reduce its population significantly, with experts estimating that only about 30% of refugees may return, potentially leaving the country with barely 30 million people by 2030. www.politico.eu/article/ukra...
The depopulation of Ukraine
The war is exacerbating a demographics decline that had already started well before Putin ordered his troops across the border
politico.eu
Thoughtful architecture can help bridge societal divisions, combat climate change, and build inclusive, sustainable communities. Design can reshape cities, reduce isolation, and address the intertwined crises of affordability, environmental impact, and social fragmentation.
Building Bridges
Architecture can unite our fragmented world and help heal the planet
newrulesmedia.substack.com
Day 1 interview with @bradleyschurman.bsky.social for The Tie-in Podcast at SXSW. Climate migration is happening; we dive into the demographic dynamics, risk and opportunity. Stay tuned for this episode. You won't want to miss it. #ClimateInfluence
Affordable housing could be the key to having more babies www.businessinsider.com/getting-mort....
How cheaper mortgages gave us the baby boomers — and what it means for today's baby bust
Making mortgages easy and affordable helped lead to the baby boom. It could be a lesson for today.
businessinsider.com
Trump’s return to the presidency brings a shift to DC. Resistance has quieted, and the city is being reshaped—civil service policies are evolving, debates over D.C.’s Home Rule are heating up, and an influx of wealth is deepening inequality. newrulesmedia.substack.com/p/power-shif...
Power Shifts
A change in presidential administrations is a transformative event for the capital city
newrulesmedia.substack.com