One thing I'm incredibly excited about: we've added a new way to break down the targeted digital political ad spending in 435 CDs You can now look at the data by which party advertisers are supporting (Dem/Rep/None). Allows you to see nationwide trends - but also trends in each CD!

Andrew Arenge@mrarenge.bsky.social · 2w ago

With ~100 days to go until the midterms, it's a good time to reshare this dashboard tracking digital ad spending in every CD across the country Can see trends by district or advertiser ~$80.5M has been spent across Meta + Google so far this cycle aarenge.shinyapps.io/2026_meta_CD...

For folks interested in #MISen Dem primary, here's spending on Facebook/Instagram political ads linking to an ActBlue page [Year to Date] Mallory McMorrow - $1M Abdul El-Sayed - $1M Haley Stevens - $39K [June 2026 only] McMorrow - 0 El-Sayed - $639K Stevens - $17.5K

Andrew Arenge@mrarenge.bsky.social · 2w ago

Top spenders on ActBlue linking Meta ads so far in 2026: James Talarico - $6.9M DNC/DCCC - $6.2M Jon Ossoff - $4.3M State + Local Election Alliance - $1.9M Pete Buttigieg - $1.7M Graham Platner - $1.2M Annie Andrews - $1.1M Alexander Vindman- $1.1M Mallory McMorrow - $1M Abdul El-Sayed - $1M

Everytime I run this analysis, I’m always blown away by how much Pete Buttigieg is spending on fundraising and list building right now. He’s the fifth largest spender on Facebook & Instagram ads linking to ActBlue right now and isn’t currently running for anything

Andrew Arenge@mrarenge.bsky.social · 2w ago

Top spenders on ActBlue linking Meta ads so far in 2026: James Talarico - $6.9M DNC/DCCC - $6.2M Jon Ossoff - $4.3M State + Local Election Alliance - $1.9M Pete Buttigieg - $1.7M Graham Platner - $1.2M Annie Andrews - $1.1M Alexander Vindman- $1.1M Mallory McMorrow - $1M Abdul El-Sayed - $1M

Spending by Troy Jackson on Facebook + Instagram political ads linking to ActBlue January 2026 - June 2026 ~$5.5K July 2026 ~$237K

Andrew Arenge@mrarenge.bsky.social · 2w ago

Top spenders on ActBlue linking Meta ads so far in 2026 (cont) Adam Hamilton - $293K Redistricting Action - $287K Amy Klobuchar - $283K Marialana Kinter - $271K Troy Jackson - $243K Manny Rutinel for Colorado - $229K Gavin Newsom - $228K Harry Dunn - $224K Katie Hobbs - $222K Amy Acton - $220K

Digital political advertisers have spent ~$57.2M on Facebook/Instagram ads linking out to ActBlue so far this year (~$9.3M spent in July). This is far more than the amount spent on Meta ads linking to WinRed (~$1.5M so far this year, ~$218K in July)

Andrew Arenge@mrarenge.bsky.social · last mo.

Digital political advertisers have spent ~$48.1M on Facebook/Instagram ads linking out to ActBlue so far this year (~$7.9M spent in June) While there was a surge around yesterday's Q2 fundraising deadline, the peak isn't as large as peak from end of Jan 🧵with other insights

With ~100 days to go until the midterms, it's a good time to reshare this dashboard tracking digital ad spending in every CD across the country Can see trends by district or advertiser ~$80.5M has been spent across Meta + Google so far this cycle aarenge.shinyapps.io/2026_meta_CD...

While there's been a significant drop off in spending after the June 2 primaries, seems notable that spending this year on Google political ads is still pretty elevated We're only just seeing daily 2024 spending consistently surpass 2026 spending (increase in 2024 is pegged to Biden->Harris switch)

Fundraising ad running on Facebook + Instagram from Dr. Annie Andrews that was launched within the last hour She's 11th on my list of top spenders on Meta ads linking to ActBlue so far this year. Has spent ~$862K on these ads in the first half of 2026: bsky.app/profile/mrar...

Andrew Arenge@mrarenge.bsky.social · last mo.

Top spenders on ActBlue linking Meta ads so far in 2026 (cont) Jasmine Crockett - $867K Annie Andrews - 862K Mark Kelly - $800K Josh Shapiro - $647K Eileen Laubacher - $591K Gina Hinojosa - $534K Roy Cooper - $511K George Conway - $509K Sherrod Brown - $507K

Within the past few hours, the Maine Democratic Party started running this paid digital fundraising ad on Facebook + Instagram. It's only running in state. "Our principles do not bend based on party affiliation. We told our own nominee to withdraw. Now we have zero dollars and zero days to waste."

🚨 Graham Platner's campaign has paused all of their Facebook + Instagram digital ads. When I looked last night, they were running 10 fundraising ads. This morning, that number had dropped to 7. When I just looked, all of them have been paused

I just got this Katie Porter political ad - over a month after the primary and in a state that is no where near California

NEW: DNC has stopped running any digital fundraising ads featuring Graham Platner within the last few minutes Took a screenshot of fundraising ads they were running at 3:31 PM - there were 3 versions running at that moment in time About 5 minutes later, they had been removed

McMorrow spent $1.2M+ on Facebook/Instagram political ads this year Should have probably seen this coming when we didn't see a significant uptick for Q2 fundraising deadline (she spent $1M on Meta fundraising ads: bsky.app/profile/mrar... & was the 7th largest spender on these ads this year!)

Mallory McMorrow@mallorymcmorrow.bsky.social · last mo.

Today, I'm announcing that I am suspending my campaign for United States Senate.

For folks interested in #MISen Dem primary, here's spending on Facebook/Instagram political ads linking to an ActBlue page [Year to Date] Mallory McMorrow - $1M Abdul El-Sayed - $361K Haley Stevens - $21.5K [June 2026 only] McMorrow - $128K El-Sayed - $75K Stevens - $3.4K

Andrew Arenge@mrarenge.bsky.social · last mo.

Digital political advertisers have spent ~$48.1M on Facebook/Instagram ads linking out to ActBlue so far this year (~$7.9M spent in June) While there was a surge around yesterday's Q2 fundraising deadline, the peak isn't as large as peak from end of Jan 🧵with other insights

Digital political advertisers have spent ~$48.1M on Facebook/Instagram ads linking out to ActBlue so far this year (~$7.9M spent in June) While there was a surge around yesterday's Q2 fundraising deadline, the peak isn't as large as peak from end of Jan 🧵with other insights

Andrew Arenge@mrarenge.bsky.social · 2mo ago

Digital political advertisers spent at least $40.8M on Facebook/Instagram ads linking out to ActBlue so far this year (~$8.2M spent just in May) Notable spike in spending as we toward the end of the month Amount spent on ActBlue ads is still far outpacing WinRed spending

Just published an update to the interactive dashboard tracking spending on paid digital ads geotargeing all 435 CDs: aarenge.shinyapps.io/2026_meta_CD... A few insights - ~$76M spent so far this cycle on paid digital in CDs - Saw huge spike around NY races last week that has dissipated

LIVE Kornacki cam: Watch Steve analyze Colorado primary results. www.youtube.com/watch?v=iW1h...

Kornacki Cam: Watch Steve analyze Colorado primary election results | NBC News

YouTube video by NBC News

youtube.com

Got this ad from NRCC on Twitter Went to go find it in the Twitter political ad data - but it’s not there Despite publishing 3 new datasets a week, if you look at the raw data, the Twitter political ad data hasn’t been updated since March Quite concerning going into the midterms

Been tracking spending on digital political ads targeted at specific CDs for a while Saw a significant uptick in spending last week (driven by NY + MD primaries) Due to how Meta releases things, data is always delayed. Chart is thru June 21 More here: aarenge.shinyapps.io/2026_meta_CD...

Jon Ossoff spent $161K on Facebook/Instagram ads on Wednesday, the day after Mike Collins won the GOP runoff for #GASen This is Ossoff's 4th highest day of spending on Meta ads It's outranked by 2 days in 2025 around Q1 fundraising deadline & Jan 25, 2026 which was around the ICE funding debate

Had a chance to update the interactive dashboard tracking paid digital ad spending in every Congressional District. I'm now estimating that $70M has been spent on paid digital political ads on Meta + Google that are being geotargeted in CDs: aarenge.shinyapps.io/2026_meta_CD...

As of yesterday, the DNC has added Graham Platner back into some of the imagery they're using in their digital fundraising ads They had removed Platner from Facebook/Instagram fundraising ads around June 4th but have now added him back in on select ads www.facebook.com/ads/library/...

Andrew Arenge@mrarenge.bsky.social · 2mo ago

The DNC removed Graham Platner from their paid fundraising ads running on Facebook + Instagram after the NYT's story about women who dated Platner came out on June 4th First ad was running on Meta's platforms before June 4th Second ad has been running ever since www.facebook.com/ads/library/...

The DNC removed Graham Platner from their paid fundraising ads running on Facebook + Instagram after the NYT's story about women who dated Platner came out on June 4th First ad was running on Meta's platforms before June 4th Second ad has been running ever since www.facebook.com/ads/library/...

This is partially a shifting consumer behavior story & partially a reflection of the money flowing thru the system, but spending on Google political ads (YouTube) is sharply higher than in previous years Digital advertisers have spent ~2.6x more in '26 than at this point in '22

Saw big uptick in spending on Facebook/Instagram digital political ads from Kalshi trying to get folks to bet on the LA Mayor race Spent $188K on Monday Wasn't as big as 2024 prez election nor Trump's SOTU speech, but was larger than what they spent last fall getting folks to bet on NYC mayor race

It's going to be a LONG night for election results this evening. Steve Kornacki is breaking down all of the results right now on YouTube - you should join us! www.youtube.com/watch?v=uCLv...

LIVE: Steve Kornacki analyzes midterm primary election results | Kornacki Cam | NBC News

YouTube video by NBC News

youtube.com

Digital political advertisers spent at least $40.8M on Facebook/Instagram ads linking out to ActBlue so far this year (~$8.2M spent just in May) Notable spike in spending as we toward the end of the month Amount spent on ActBlue ads is still far outpacing WinRed spending

Andrew Arenge@mrarenge.bsky.social · 3mo ago

Digital political advertisers have spent at least $32.8M on Facebook/Instagram ads linking out to ActBlue so far this year (~$5.4M spent just in April) Saw a decline in spending after the Q1 fundraising deadline last month Still seeing difference in ActBlue vs WinRed spending

Just updated the dashboard tracking digital political ad spending that's being targeting in specific CDs: aarenge.shinyapps.io/2026_meta_CD... - Over $64.5M spent so far (as of May 27) - Well over $250K being spent daily in CDs - Have seen big uptick in spending in #NY12 & #MD06 recently

Andrew Arenge@mrarenge.bsky.social · 3mo ago

Finally had a chance to update the interactive dashboard tracking spending on digital political ads in specific CDs: aarenge.shinyapps.io/2026_meta_CD... Over $60M spent so far Big uptick in #MD06 (now in top 10) Ran into some issues with Meta data - still working on solving that

James Talarico spent $320K on Facebook + Instagram political ads on Wednesday, the day after Ken Paxton won the #TXSen GOP primary This is a lot of money to spend on fundraising ads - but it's actually less than Talarico spent on the day after his interview with Colbert got pulled off the air

Talarico started running a paid digital ad on Facebook + Instagram over the last few hours featuring the Talafreako merch. Spent ~$1K so far. 70% of the spending that's been reported so far has been in Texas.