✋ OK, what in the heck am I doing?! 😯 LinkedIn it's so ... cringe? Let me… | Alan Shoebridge

✋ OK, what in the heck am I doing?! 😯 LinkedIn it's so ... cringe? Let me explain. Here's the full context of this picture and the slide. During a presentation on personal branding, I mentio...

linkedin.com

SwaayHealth

Covering the news, trends, innovators, technologies, and success stories that healthcare marketing, PR, and communication professionals need to know.

youtube.com

Call for Speakers | Swaay.Health LIVE

Swaay.Health LIVE 2025 (formerly HITMC Annual Conference) is just around the corner and to help us round out the agenda, we have launched our Call for Speakers. Our goal is to create engaging, thought...

live.swaay.health

From Legacy to Innovation: How Broward Health Mastered Social Media & Won Big

Broward Health’s social media journey has not only elevated its brand but also deepened its connection with the local community, earning them the prestigious 2024 Swaay.Health Award for Best Social Media. Through innovative campaigns like "Then. Now.…

dlvr.it

AI was Not the Big Topic at the 2024 Patient Experience Symposium – and that was Perfectly Okay!

Finally! A conference where AI did not dominate the stage. Instead, the 2024 Patient Experience Symposium focused on the need for more kindness and more attention on staff experience as a prerequisite for better patient experiences. The post AI was Not…

dlvr.it

Kindness Dominates Day 2 at Patient Experience Symposium

Day 2 at the Patient Experience Symposium in Boston, MA featured more great sessions and keynotes. Kindness was the hot topic of discussion - how we need more of it, how it is the salve we need in these tough times, and how we can create an environment…

dlvr.it

Feeling the Rhythm at Patient Experience Symposium 2024 Day 1

The speakers and panelists on Day 1 of the Patient Experience Symposium made it clear how improving patient experience is multifaceted. We cannot make significant improvement without addressing foundational issues like racial + ethnic disparities as well…

dlvr.it

Nine Conferences that Should be on Your Radar for Fall 2024

There are nine healthcare and marketing conferences that are worth considering this fall, including HLTH, CHIME, HCIC, SHSMD, AHIMA, and RSNA. These conferences offer a good mix of educational sessions and networking opportunities. The post Nine…

dlvr.it

Top Healthcare Marketing Videos – August 2024

Here are the top healthcare marketing videos published by Swaay.Health in August 2024. The post Top Healthcare Marketing Videos – August 2024 first appeared on Swaay.Health.

dlvr.it

Strategic Considerations for PR and Marketing in Healthcare: Impact Assessment and Future Opportunities

The success of your organization is largely dependent on effective PR and marketing strategies. Matthew Briggs discusses how to assess the impact of your efforts and how to look out for future opportunities to better set your organization up for success.…

dlvr.it

What?!! It Has Already Been a Year of Swaay.Health!

It has been a year since we launched the Swaay.Health brand and publication. We have achieved many of our original goals and that is mostly thanks to the valuable feedback from the amazing Swaay.Health Community. Here are a few of the highlights. The post…

dlvr.it

Ramsoft’s Rebrand Reflects Expansion into Patient-Facing Solutions

Ramsoft, a Toronto-based radiology solutions company, is celebrating its 30th anniversary with a new look. The brand refresh marks a new chapter for the company as it expands its solution with patient-facing capabilities. The post Ramsoft’s Rebrand…

dlvr.it

Top Healthcare Marketing Articles – August 2024

Here are the top healthcare marketing articles published on Swaay.Health at August 2024. The post Top Healthcare Marketing Articles – August 2024 first appeared on Swaay.Health.

dlvr.it

How to Dump the End-of-Summer Slump: Re-energizing Your Marketing for Fall

Getting back on track after the summer is challenging. Here are some tips on how to overcome the summer lull and sprint to the end of the year. The post How to Dump the End-of-Summer Slump: Re-energizing Your Marketing for Fall first appeared on…

dlvr.it

Traditional Advertising Trends for Healthcare

Healthcare marketers should not underestimate the power of traditional advertising and should use it in conjunction with digital efforts to reach their desired audience. The post Traditional Advertising Trends for Healthcare first appeared on Swaay.Health.

dlvr.it

Healthcare Marketing Trendsetters and Trailblazers – August 2024

Congratulations to these healthcare marketing trendsetters and trailblazers for August 2024. This month we put a spotlight on the healthcare marketing agencies that made it onto the Inc 5000 Private Companies List. The post Healthcare Marketing…

dlvr.it

Reason One Ranks Among Fastest Growing Companies

Reason One, a healthcare marketing agency made it onto the Inc 5000 list of fastest growing private companies. Being on the list is tremendously validating for the team and is a nice acknowledgement for all the hard work put in over the past year says the…

dlvr.it

How to Build a Strong Healthcare PR Team: Insights from Aria Marketing

Building a successful healthcare PR team is like putting together 3D puzzle. You need a strong foundation, the pieces must fit precisely together, and everything must be delicately balanced. It is difficult, but not impossible. Here is how one leader does…

dlvr.it

Five LinkedIn Secrets Every Healthcare Professional Needs to Know

LinkedIn has become a tremendously valuable tool for career building, yet many healthcare professionals are not taking full advantage of the platform. Here are five secrets you need to know from a healthcare LinkedIn expert. The post Five LinkedIn Secrets…

dlvr.it

Smart Marketing Leaders Are Adapting to Thrive

Marketing leaders musth change their management styles and approaches if they want to succeed in the years ahead. What worked over the last decade will not likely work going forward. Six leaders share their advice. The post Smart Marketing Leaders Are…

dlvr.it

Where are Journalists at Healthcare Conferences? Innsena Finds Out.

HLTH, HIMSS, and ViVE are the top healthcare conferences for healthcare journalists according to a new survey from Innsena. The survey also found that journalists are laser focused on doing interviews with leaders and tend not to explore the exhibit hall…

dlvr.it

Marketing Rising Star: 3 Mantras That Propelled Dani Patterson’s Success in Healthcare Marketing

From non-profit & higher education to healthcare IT marketing, Dani Patterson's journey is a masterclass in adaptability and growth. Discover the mantras that propelled her to become a Marketing Rising Star and how she's leveraged every experience to…

dlvr.it

Top Healthcare Marketing Videos – July 2024

Here are the top healthcare marketing videos published by Swaay.Health in July 2024. The post Top Healthcare Marketing Videos – July 2024 first appeared on Swaay.Health.

dlvr.it

Healthcare Marketing Jobs: August 14, 2024

Looking for a new healthcare marketing role? Looking to hire top healthcare marketing talent? Swaay.Health is here to help. Check out this week's hot new job postings! The post Healthcare Marketing Jobs: August 14, 2024 first appeared on Swaay.Health.

dlvr.it

AcademyHealth Renames Patient Scholarship in Honor of Casey Quinlan

Casey Quinlan (aka Mighty Casey) was a loud, brash, bold, and unstoppable patient advocate. To honor her memory and her legacy, AcademyHealth renamed their patient scholarship to Health Datapalooza. The post AcademyHealth Renames Patient Scholarship in…

dlvr.it

Hedy & Hopp Acquires iHealthSpot to Expand Services to a Growing Market

Hedy & Hopp acquired iHealthSpot to accelerate the agency’s expansion into new healthcare markets. The agency now has a dedicated team that can address the needs of single-site healthcare providers and smaller group practices. The post Hedy & Hopp…

dlvr.it