Many people don't want to reckon with individualism and capitalism induced hierarchy, which is hard. Instead they saw a way to position themselves as more moral and higher in the existing hierarchy and get rewarded socially and/or monetarily, which is easy.
As I read more and more books and papers and discussions of feminism and solidarity and movement politics, it becomes clear that the didactic energy of the 2010s was effectively neutered by people treating learning about oppression as personal improvement, self-help, and a kind of branding.