To your customer, your price is just a number. They see the figure, not the context. Try wrapping three lines around it: what's included, what happens next, how to say yes. Same price, but the words sound more like you than a bare number. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #Pricing

A website template hands you empty pages, not the words. But you already know them. Try answering the five questions customers ask: price, timing, trust, mess, what's next. A site in your own words sounds more like you than any template. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #Website

A downloaded guide is a request for help. But with no next step, your silence kills it. Try one message the day after: did it help, and what are you working on now? A friendly question sounds more like you than a guide that goes nowhere. #MoreLikeYou #SmallBusinessUK #ServiceBusines #LeadMagnet

Asking a happy customer for more work can feel pushy, so we wait. But that can seem like disinterest. Try mentioning the one thing you'd do next if you were them. That's helping, and it sounds more like you than selling or silence. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #RepeatBusiness

Your happiest customers rarely leave a review, because asking feels awkward. Try asking the day the job finishes, then send the link that evening. Their words sound more like you than any advert. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #Reviews

You can quote the perfect price and still lose the job. They're worried about the mess and how long you'll be in their house, so try covering both in the quote itself. Answering the worry they didn't voice sounds more like you. #MoreLikeYou #SmallBusinessUK #Quotes #ServiceBusiness

They meant to be there. Then life got busy, and somehow the customer gets the blame. A small task makes an appointment feel real, so try a reminder the day before: the time, the place, and what to bring. That sounds more like you than any calendar bot. #MoreLikeYou #SmallBusinessUK #Appointments

The quote went out, they went quiet, and chasing felt like pestering. So I did nothing. Interest comes in waves, so try two friendly follow-ups instead, each with a useful tip, a few days apart. Those messages sound more like you than the silence ever would. #MoreLikeYou #SmallBusinessUK #Quotes

Who teaches the cold email people to always use the same stupid opening to their emails? You’ll have seen the format. They say that they “see [company name] and [what company name does]”. Example: “Hi Gareth, I saw AskPip is a new AI automation tool for sales, marketing, and tech workflows.”

You're on to the next job. They're wondering if they chose well. Try to send one message the same day they say yes, explaining what happens next and when. Silence is what turns a yes into doubt. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #CustomerOnboarding

Nobody wants to be a pest, so we leave people space. To them, that silence can seem like being forgotten. Try one check-in with something useful: a client story, a date or a next step. Help never feels like a hassle. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #FollowUp

In person, you sound like you. Email makes you stiff - blame school English. Try reading your last one aloud. If you wouldn't say it to their face, write it the way you'd say it. Sound like you, and you're more likely to get more meaningful replies. #MoreLikeYou #SmallBusinessUK #EmailMarketing

Every industry has its own language, and your customer never learned it. Before you send that quote or email, try swapping any word they'd never use for one they would. Plain words sound more like you than a mouthful of jargon. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #PlainEnglish

Nobody ignores a good enquiry on purpose. The week gets busy, and it goes cold. Message within the hour, even if it's only 'got it, I'll call you tonight.' That one line can hold the door open for you. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #CustomerService

The internet wants you to sound like somebody else. I think that's backwards. The person your customer picks is you. Nobody can copy that. Don't be more like them. Be more like you. #MoreLikeYou #SmallBusinessUK #ServiceBusiness #SoloDirector