GoFetchPress
@gofetchpress.bsky.social
PR Consultancy. Expert advice on media strategy, campaigns, storytelling and crisis comms. We work with businesses, charities and the public sector. www.gofetchpress.com https://katherinewritesstuff.substack.com
No more kicking the can down the road? New York's Mayor must have read my most recent Substack! katherinewritesstuff.substack.com/p/team-burnh...
No More Can-Kicking: Communicating the Hard Sells
Burnham makes a commitment to social care as the political honeymoon continues
katherinewritesstuff.substack.com
We're done kicking the can down the road. Here's how we're fixing the city-owned section of the BQE.
📻It's #NationalRadioDay📻 From great interviews to compelling documentaries, we always learn something new when we turn on the radio. The humble birthplace of radio lies on a small, isolated clifftop in Cornwall and forever changed how we communicate. 125 years on, and still going strong.
OTD in 1964, Beatlemania was born as the band started their second tour of America. Want to find out about the early press releases that introduced John, Paul, Ringo and George to the world? Read it here ⬇️ https://katherinewritesstuff.substack.com/p/why-press-releases-still-matter #thebeatles
The Story of the Press Release
From a 1906 rail crash to The Beatles to AI, the press release is still king
katherinewritesstuff.substack.com
The new Insta logo is drawing a bit of heat since it dropped yesterday. “Overpolished” was one comment. “Looks like AI-slop” was another. Or this: "Ten years of no changes, and they've now picked a font from a wedding invite". Ouch! Others call it "clean and engaging". What are your thoughts?
Parched earth. Rolling heatwaves. The hottest summer since records began. This is not normal. The climate crisis is here and now. With wildfires raging, the new PM needs to commit to climate action with extreme urgency. #climatechange #wildfires #heatwave
The new PM is taking a leaf out of NYC Mayor Zohran Mamdani’s book and accelerating a ban on "subscription traps", making it easier to cancel unwanted renewals. Check out my post that mentions this very ‘click to cancel’ policy - and the ‘hope’ that both men share in their vision and messaging.
📖 “I have always imagined that Paradise will be a kind of library" - Jorge Luis Borges 📖 Gabriel Garcia Marquez. George Orwell. Tom Wolfe. Ann Patchett. Kate Mosse. Today is #NationalBookLoversDay. So, put down the phone and dive into that book or pop into your local library. #booksky #books
Progress. On 2 wheels. I bike or walk everywhere, so it's really great to see so many others doing the same.
New data analysis “has provided fresh evidence that cycling is the fastest inner city rush hour transport, with new findings from London showing that 2 wheels beats the tube & cars for most trips…the bike beat 92% of matched trips aligned to TfL services, as well as 75% of rush hour driving trips.”
Droughts. Fires. Heat events. Yet, despite all this, climate breakdown just isn't getting the headlines, let alone being mentioned, in media coverage on both sides of the Atlantic. #climatechange
ABC, CBS, and NBC aired nearly 200 segments about three U.S. heat events without mentioning climate change www.mediamatters.org/broadcast-ne...
Check out our new Substack post on Burnham’s first days as PM and how his ability to connect and communicate is shaping his premiership. #Burnham #PR
No More Can-Kicking: Communicating the Hard Sells
Burnham makes a commitment to social care as the political honeymoon continues
katherinewritesstuff.substack.com
Check out my blog post on why logos matter! gofetchbrands.com/top-5-rules-... www.theguardian.com/business/202...
Cracker Barrel CEO to step down after overseeing logo backlash last year
Julie Masino faced criticism as restaurant chain was called ‘woke’ and ‘soulless’ after unveiling modernized logo
theguardian.com
Check out our new Substack post on communicating hope in the new Burnham era open.substack.com/pub/katherin...
Communicating Hope in the new Burnham Era
Love, hope and bonhomie made a very welcome return this week
open.substack.com
Loving the new PM's social media game. In this new spirit of collaboration and connection, it would be great to see a Number 10 account on Bluesky as part of their new media strategy! #burnham #Bluesky www.bbc.co.uk/news/article...
Burnham's plan to collaborate with social media creators
The new prime minister plans to work with influencers and social media creators to get his message out.
bbc.co.uk
A word to the wise: Whatever you do, don’t scream at the dog, like happened yesterday, when a TV interviewer called time on this live with an Australian politician! https://metro.co.uk/2026/07/21/australian-politician-interrupts-live-tv-interview-scream-dog-29189671/ #PR #TVtips
Australian politician interrupts live TV interview to scream at dog
Barnaby Joyce, an Australian politician for One Nation Party, has been criticised for interrupting a live TV interview to scream at his dog
metro.co.uk
Day One: Lights, Camera, Andy! Check out our new post on how change, communication and connection will be key in navigating the difficult road ahead for the new PM. https://substack.com/home/post/p-206009926 #AndyBurnham
Meanwhile, following the thread from our post yesterday, the British public seems to be way ahead of the media on this topic - with 71% thinking the recent heatwave is a result of climate change👇 #climatechange #heatwave
An ECIU study has found that three quarters of media coverage of the June heatwave did not mention climate change - our recent poll found 71% of Britons think climate change was a likely cause of the high temperatures yougov.com/en-gb/articl...
This worrying analysis shows the underreporting of the climate crisis in media coverage of heatwaves. Less than one in 20 heatwave stories mentioned "net zero". #climatecrisis #heatwave www.theguardian.com/environment/...
Most UK media reports on June heatwave failed to mention climate crisis
Exclusive: Analysis of nearly 2,500 articles finds almost three-quarters made no reference to global heating
theguardian.com
What an uplifting start to the week🦋 How one community in Wales has pulled together to save the rare High Brown butterfly, which was once widespread. And enlisted the help of cows to revive the butterfly's fortunes. www.bbc.co.uk/news/article... #butterflies #community
Butterflies' Bridgend habitat protected by volunteers - and cows
The high brown fritillary needs bracken and a certain violet to thrive - but everything in moderation.
bbc.co.uk
The changemakers are usually the ones who question everything and challenge the orthodoxy of their time. Thanks to Marie-Claire King for persisting with her pioneering life-saving work, and great to see her being recognised for her contribution to science. #breastcancer
Check out our new guest post. Thanks to Pelham Consulting for their deep dive into the policy challenges facing new PM-in-waiting Andy Burnham and whether 'Manchesterism' is enough. https://gofetchpress.com/policy-challenges-facing-andy-burnham #andyburnham #manchesterism #PR
The Policy Challenges Facing Andy Burnham
The Policy Challenges Facing Andy Burnham. Is “Manchesterism” enough? Guest post by Pelham Consulting
gofetchpress.com
Sport and politics don't mix. A spectacular own goal by FIFA. This story will run and run.... #FIFA #Belgium #crisiscommunications
Ragged USA crash out of World Cup with last-16 defeat to Belgium
And don't think that being inside the car shields you from dangerous air pollution. It doesn't. Pollutant levels are often higher in the car... #airpollution #cleanair #asthma
Cars kill in more ways than one.
Time for tennis 🎾 Super excited for Wimbledon! Check out this great piece on how the world's most prestigious tennis tournament stays ahead of the game. www.cityam.com/good-call-ho... #wimbledon #tennis #PR
Good call: How Wimbledon's comms help it to avoid break points
Wimbledon’s success lies in heritage, prestige and scale but its disciplined communications also give it a competitive advantage.
cityam.com
Polaroid is making waves this summer. Their 'analogue-life' campaign is making some bold statements that are perfectly on-brand. Tapping into a very hot trend: anti-data centre sentiment, this eye-catching billboard really hits home. #Polaroid #Datacenter
Loving this new World Cup campaign by @tacobell.bsky.social. Whether it's feelin' the highs or the lows, gonna need some emergency tacos for the England game tomorrow night! www.timeout.com/usa/news/tac... #worldcup #tacos
Food for thought as the PR industry rushes toward automation. Where will the future leaders learn the trade if there are no entry-level jobs in the age of AI? #PR #AI www.odwyerpr.com/story/public...
DBC/4A Study Looks at AI's Effect on Entry-Level Hiring, Roles
Research by DBC and the 4As shows that by repacing entry-level positions with AI, ad agencies are inadvertently eroding the apprenticeship model that historically has served them well and increasing t...
odwyerpr.com
Bold climate action works. #airpollution #cleanair www.theguardian.com/commentisfre...
Air pollution is a fixable problem – just look at how London and New York have cleaned up their acts | Sadiq Khan and Michael Bloomberg
We’ve shown that rapid, measurable progress is achievable in our cities. Here’s how that can now be replicated worldwide, say mayor of London Sadiq Khan and former New York mayor Michael Bloomberg
theguardian.com