Fascinating piece about communication in the #hospital. What do YOU think? AirPods in the Workroom open.substack.com/pub/liminalm...

AirPods in the Workroom

The case for ambient awareness in the clinic

open.substack.com

Bryan Vartabedian (aka "Doctor V") has been thinking and writing about physician influence for a long time. His recent blog post (open.substack.com/pub/33charts...) is a great read - and yet another argument for why industry needs to be more careful and detailed than ever in finding the TRUE KOLs.

Physician authority and influence

Who shapes thinking and who’s just good at getting attention?

open.substack.com

America is bailing out Argentina, while Argentine farmers sell soybeans to China instead of American farmers, thereby bankrupting them, which is why America also have to bail out American farmers. If this is considered winning, I fear what losing looks like.

Deal around Gilead's groundbreaking HIV PrEP treatment opens door for $40-a-year drug in low-income countries hard hit by AIDS epidemic www.bizjournals.com/sanfrancisco...

lots of news about vaccines this week, but don't forget ACOG's upcoming webinar on respiratory season.

ACOG@acog.org · 12mo ago

Prepare your clinic for respiratory virus season. Join us on September 17 at 5 p.m. ET for a webinar on the latest maternal vaccine guidance and effective strategies for discussing COVID-19, flu, and RSV vaccines with pregnant patients. Register here: https://bit.ly/47eFrsY

#MedSky have you tried this app yet? It sounds amazing - but of course, I'm not a doctor so I can't use it! :-) hcpeers.app Tagline: "Discover and Grow your Online Impact"

- HCPeers

Introducing HCPeers Discover and grow your online impact Which voices are listening? Healthcare professionals are increasingly using social platforms like X to share research, challenge misinformation...

hcpeers.app

We're so excited about #AACR25 that we just created a starter pack for all their Social Media Ambassadors on #MedSky - almost all are here! Follow these leaders here for all the AACR lowdown: go.bsky.app/Jj6Efme

We begged twitter to do this for 15 years. We have verified hundreds of thousands of online doctors ... now, maybe the world can get some real benefit from that! Well done, @bsky.app.

Bluesky@bsky.app · last yr.

Trust doesn’t come only from the top down; it emerges from relationships, communities, and shared context. That’s why we’re also enabling trusted verifiers: organizations that can directly issue blue checks. Trusted verifiers have a scalloped blue check.

Hey #CardioSky, we just added @thomasmdas.bsky.social @nef11.bsky.social @anvoramd.bsky.social @tdoing.bsky.social @camwhitler.bsky.social and @tomkaier.com to our Interventional Cardiology Starter Pack. Have you followed them all yet? go.bsky.app/PiuxX9q

Out list of Interventional Cardiologists is growing! Have you followed them all? go.bsky.app/PiuxX9q #CardioSky #MedSky

Excellent post about how important it is for life sciences companies to stay in tune with digitally savvy physicians. The analytics we do at HealthQuant can help you do exactly that. www.mmm-online.com/features/pha... #MedSky #PharmaSky #KOL #DOL

Pharma brands are struggling to keep the attention of digitally savvy HCPs

It’s critical to understand what a digitally savvy HCP is in 2025 and what’s impeding pharma's communications with this target audience.

mmm-online.com

#CardioSky folks, would you be interested in Starter Packs for other Cardiology specialties? I feel as though we're off to a great start with this one for #InterventionalCardiology ...

HealthQuant@healthquant.com · 2y ago

We've just created what we believe to be the first @bsky.app starter pack for Interventional Cardiology! go.bsky.app/PiuxX9q Now you cal follow your peers & colleagues with one click. Let us know who's missing from this initial list! allisondupont.bsky.social profdeaner.bsky.social

We've just created what we believe to be the first @bsky.app starter pack for Interventional Cardiology! go.bsky.app/PiuxX9q Now you cal follow your peers & colleagues with one click. Let us know who's missing from this initial list! allisondupont.bsky.social profdeaner.bsky.social

HealthQuant does HCP Analytics on @bsky.app! Check out this summary of what we've learned so far about #MedSky in this post: bit.ly/3P5BcFU #ASH24 #CardioSky #OncSky #NephSky

We're excited to release what we believe is the 1st visualization of #ASH24 conversations on @bsky.app between docs, other HCPs, the media, and other healthcare entities. This is a live link, so when you sit down at your computer, go poke around - see if you can find yourself! bit.ly/4fmEsY6 #MedSky

In addition to below, doctors on BlueSky were more likely to be original posters as opposed to just retweeting posts from others. 57% of docs posting on BlueSky had made at least 1 original post, where only 40% of doctors on Twitter/X had done so. #MedSky #OncSky #ASH24

Greg Matthews@chimoose.com · 2y ago

As I mentioned last week, X still definitely has more physician activity ... but not as much more as you'd think given @bsky.app's fledgling status. 4x more doctors posted from #ASH24 on twitter than on BlueSky, but normalized engagement was more than 2x higher on BlueSky! #MedSky #OncSky

A LOT of physicians joined @bsky.app in November! We're doing a study of ~1k physicians with both #Twitter and #BlueSky accounts to see whether #MedTwitter is fully migrating to #MedSky, whether they're staying put at X, or something else. Sign up for updates bit.ly/hcpbluesky! #PharmaSky

Interesting! Psst, @brianreid.bsky.social you might be interested.

༺DailyHemo༻@dailyhemo.bsky.social · 2y ago

The drug pricing system in the United States is so byzantine, it’s nearly incomprehensible, and it results in drugs costing two to nearly four times as much as they do in Canada, Mexico, and many European countries. www.gsb.stanford.edu/insights/wha... #PharmaSky

Well THIS is interesting!!

More to come on the evolution of #MedSky! Stay tuned, #PharmaSky!

Greg Matthews@chimoose.com · 2y ago

Just for fun: I have a panel of 100k physicians on Twitter/X. I looked at how many of them were posting on X about BlueSky over the past year. The phenomenon is real! #MedSky #MedPharma cc @katesears.bsky.social @katiepalmer.bsky.social More at HealthQuant.com