We're headed back to the UK! Join us in November for the Enterprise AI Summit at Bletchley Park! Read more in today's article: itrev.io/4hhzUa1

Today, Practice Makes Culture is officially available! Huge congratulations to the authors, Christine Hudson and Ronica Roth, for helping to change the culture of work one reader at a time. Pick up your copy today from your favorite bookseller!

"Culture is built in the small moments." Ronica Roth, coauthor of Practice Makes Culture, on why meetings shape culture more than mission statements, and why you don't need a mandate to start practicing today. Read the full interview: itrev.io/4yO6t5S

We'll see you on Tuesday when we celebrate the release of Practice Makes Culture! Sign up for the webinar: itrev.io/4bAuofd

"In the Age of AI, the managerial bedrock on which organizations are built is liquifying like sand in an earthquake." —Output to Outcome by Mik Kersten itrev.io/4oQ0eZf

Check out this reading guide from the authors of the upcoming book The IT/OT Handbook!

The (Not So) Ultimate IT/OT Reading Guide

Three years of articles and podcasts, organised around the one framework that holds them all together: Understand, Cooperate, Scale.

itrev.io

In case you missed any of our articles this month, here's a look back at the July posts! The Seven Organizational Shifts That Determine Whether Your AI Investment Pays Off itrev.io/44TCnQp 🔗

Do not miss this article from André Martin, author of Wrong Fit, Right Fit, and the upcoming book Collective Confidence.

The legend of Cape Verde: How an island of half a million built the best team at the World Cup | Fortune

Roberto Lopes almost deleted the LinkedIn message. Instead, he anchored a defense that stonewalled Spain and pushed Argentina to extra time.

itrev.io

Last chance to complete your digital library during our annual Summer Sale! Grab those books before the end of the month. Prices may vary. Offer valid only at participating retailers and regions. Not available in all locations. Ends 7/31/2026. itrev.io/4dzTHfk

"The best companies right now, those moving toward Hyperadaptivity, are updating decades-old playbooks, and integrating the success patterns from AI-forward companies." —Hyperadaptive by Melissa M. Reeve itrev.io/47IPvZK

When you preorder Practice Makes Culture, you can join a community of people trying to make work better for the humans in their lives. Claim this and other rewards today: itrev.io/4h0ynVU

Output to Outcome is recommended by Carliss Baldwin, Professor of Business Administration, Emerita, Harvard Business School. Get your copy: itrev.io/4oQ0eZf

Join us on August 4th for the release of Practice Makes Culture. The authors are hosting a webinar, and you're invited!

Practice Makes Culture Release Day Celebration and Q&A

Join Authors Christine Hudson and Ronica Roth with Surprise Special Guest for a "Practice Makes Culture" Release Day Celebration, Practice, and Q&A.

itrev.io

Culture isn't declared, it's practiced. Christine Hudson and Ronica Roth's Practice Makes Culture shows how small shifts, like naming the "elephants" no one talks about, reshape culture one meeting at a time. Read more: itrev.io/4fEUxuv

Don't miss our on these great ebook deals! Prices may vary. Offer valid only at participating retailers and regions. Not available in all locations. Ends 7/31/2026. itrev.io/4dzTHfk

You've still got time to grab up ebooks during our annual Summer Sale, but don't wait too long! These prices will only last to the end of July. Prices may vary. Offer valid only at participating retailers and regions. Not available in all locations. Ends 7/31/2026. itrev.io/4dzTHfk

TUI's CIO took flow time from 200 days down to 15, then went and coded an AI mentor tool for his own team. That's the kind of leader Mik Kersten says will thrive in the AI age: hands-on, not hands-off. His new book, Output to Outcome, digs into why. Read more: itrev.io/4fGaGRk

If you're an Audible Premium Plus member, The Phoenix Project is part of the Wanderlust buy-one-get-one sale from now until July 21 in participating regions. And if you claim a copy, let us know what you pair it with! itrev.io/4fl9DF1

Check out the audiobook sample for Practice Makes Culture, over on our YouTube channel! itrev.io/4aC0arB

Stock up on ebooks all month during our annual Summer Sale! Save big on our backlist titles through the end of July. With ebooks up to 75% off in the US, UK, Canada, and Australia, it's the perfect time to expand your digital library. Shop now: itrev.io/4dzTHfk

What the experts are saying about Mik Kersten's Output to Outcome: “Output to Outcome is a timely and thought-provoking contribution in a period of information technology and AI-driven socioeconomic transformation.” —Carlota Perez, Author of Technological Revolutions and Financial Capital

We sat down with Mik Kersten to talk about the AI productivity paradox: why 90% of value streams measure only outputs, never outcomes, and what it takes to fix that. He digs into his new book Output to Outcome and what it means to lead as an outcome manager. itrev.io/457XdeY

Everyone is talking about Mik Kersten's new book, Output to Outcome, and you can catch the author himself on these podcast episodes. 🧵 "The AI Productivity Paradox: Why 10X Output Doesn't Mean 10X Business Outcome" Tech Lead Journal itrev.io/4p4pFrC

92% of software delivery time isn't spent building. AI speeds up the 8% that is. Mik Kersten's new book, Output to Outcome (available today), shows why the real constraint is organizational design, not tooling. Backed by data from 8,000+ value streams. Read more in today's article: itrev.io/4f1YTwG

Today Output to Outcome is officially available! Huge congratulations to author Mik Kersten. This is a very worthy follow-up to his first book, Project to Product, and we know it will be a great resource for the community. Pick up your copy today: itrev.io/4oQ0eZf

While we're all waiting for the release of André Martin's new book, Collective Confidence, this fall, you can keep up with him through his newsletter: More Than the Sum.

More Than the Sum

With the launch of my new book Collective Confidence: The Winning Formula of the World's Best Teams, I have decided to sunset Monday Matters (moment of silence please) to dive deep into the forces…

itrev.io

We hope to see you tomorrow for the launch of Mik Kersten's new book, Output to Outcome! Join us in this live webinar with Gene Kim. Sign up: itrev.io/4pe1xmr

Join Mik Kersten and Gene Kim for the launch of Mik's new book, Output to Outcome, on Tuesday, July 14th. Sign up today! itrev.io/4pe1xmr

The first review of Collective Confidence is in, and it speaks for itself: "[André Martin] reveals that groups don’t have to believe they’re invincible to succeed; they just have to believe they can figure out a problem together." Read the full review:

Collective Confidence: The Winning Formula of the World’s Best Teams

This enlightening guide from organizational psychologist Martin (Wrong Fit, Right Fit) explains how embracing “collective confidence,” or a shared belief in a group’s abilities, can help teams achieve extraordinary results.

itrev.io

What the experts are saying about Output to Outcome: “In a world where AI can amplify output endlessly, many organizations risk optimizing the wrong thing. Mik Kersten provides exactly what’s missing...” —Ralf Waltram, Head of IT Global DevOps Hubs, BMW Group Preorder: itrev.io/4oQ0eZf