Juliet

@julietchen.bsky.social

👩🏻‍💻 Customer Advocate @buffer.com 🌏 Concerned mum for climate actions 🍰 Plant-based baking

Looking back at 2025, our Customer Advocacy team made a significant shift in how we work. I'm @julietchen.bsky.social👋, a Senior Customer Advocate, now in my 11th year at Buffer. I would like to share what that shift looked like for us, and why it involved everyone.

Today we're launching Community, which we've built to help you to stay on top of comments and replies across all your social channels. Available now on all Buffer plans, including our free plan.

Hey hey! 👋 I’m Kelly, a Senior Customer Advocate at Buffer 💖 If you’ve ever searched our Help Center for answers, there’s a good chance you’ve seen something I’ve worked on! We’ve been busy this year making things clearer, friendlier, and more helpful. Want to see what we’ve been up to in 2025? 👇

Screenshot of Buffer's Help Center with a search for "what has the Help Center team been working on this year?" with a thinking emoji

This is a genuine question for parents and experts, not trying to be snarky or judgmental: Why do we let kids watch animated animal characters on screen and take them to see trapped animals in zoos rather than just letting them watch nature documentaries?

🎉 Surprise announcement! We're delighted to share that Brian Eno will join us tomorrow! Just a couple of days after organising the incredible Together for Palestine concert, the legendary musician and activist will speak at our rally at Whitehall. Join us at 12pm, 20 September on Portland Place.

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Lobbying is often associated with big money and corporate influence. But yesterday, we reclaimed that space. We showed up as parents to speak with our MPs about what truly matters: a greener, fairer world and a better future for our children. #ActNowChangeForever

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I never thought I'd enjoy baking treats with legumes so much until I became a mother, raising a child on a plant-forward diet. 🍰 Black bean cakes, yes please! 🍪 Cannellini bean cookies, why not? 🧁 Chickpea muffins, yummy! Any other legume treats I should try?

Tips for success based on our analysis of 1.7M Posts from Bluesky, Threads, and X 💡 - Bluesky: Create for a specific audience and expect steady growth. - Threads: Build a community and encourage discussion. - X: Post consistently and experiment with shareable content.

What We Learned From Analyzing 1.7M Posts on X, Threads, and Bluesky

Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.

buffer.com