Rapport is similarly important to a team’s ability to function well. In this week's Insightful Leader newsletter, we dig into research from Sally Blount examining how it plays into the performance of two-person flight crews. insight.kellogg.northwestern.edu/newsletters/... #KelloggLeader
Kellogg Insight
@kellogginsight.bsky.social
The latest research and ideas from the Kellogg School of Management at Northwestern University.
In popular perception, a patent represents innovation—the legal landmark between an inventor’s idea and the next must-have gizmo. But Kellogg's Sara Moreira suggests that many of these patents lie dormant. Learn why at Kellogg Insight. insight.kellogg.northwestern.edu/article/how-... #KelloggLeader
How Big Companies Use Patents to Play Defense
And why that tactic could stifle innovation.
insight.kellogg.northwestern.edu
Will AI actually take over every job ever? Kellogg's Ben Jones doesn’t think so. Listen to a new podcast by the Ryan Institute on Complexity, “Life Automated”—an exploration of how AI is changing our modern world. insight.kellogg.northwestern.edu/article/podc... #KelloggLeader #AI #Economics
Podcast: To Thrive Alongside AI, Find the Bottlenecks
Hear an episode of the new podcast by Kellogg’s Ryan Institute on Complexity, “Life Automated”—an exploration of how AI is changing our modern world.
insight.kellogg.northwestern.edu
Feed: "Kellogg Insight" By: Abraham Kim on Wednesday, July 1, 2026
Looking Beyond Cash to Motivate Employees
While many companies donate to win over consumers, research shows this approach can also motivate employees more effectively than cash incentives alone.
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In this week's Insightful Leader, Niko Matouschek and Luis Rayo offers clues on what motivates teams beyond cash alone. Plus, a former swimming prodigy—and Kellogg professor—offers advice on achieving excellence by building resilience. insight.kellogg.northwestern.edu/newsletters/... #KelloggLeader
By implementing a new, specialized role—the obstetric nurse—into their maternity wards, Brazilian public hospitals improved their ability to pair patients with healthcare providers who had the appropriate level of expertise. insight.kellogg.northwestern.edu/article/find... #KelloggLeader
Finding Your Match … at the Hospital
The addition of a specialized role—obstetric nurse—improved hospitals’ ability to pair patients with the right providers.
insight.kellogg.northwestern.edu
“Nobody wants to work anymore.” Or at least that’s what many employers claim. But businesses hoping to improve hiring should gather intelligence on competitive wages, suggests Kellogg's Ben Friedrich. Learn how at Kellogg Insight. kell.gg/8d33eb
When You’re Stuck on “Help Wanted”
The problem is not just the labor market. Businesses hoping to improve hiring should gather intelligence on competitive wages.
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As AI takes over the menial tasks interns and trainees perform, it also raises the ceiling for what they can do. This push and pull may dictate the future of apprenticeships, according to Kellogg's Luis Rayo. Read why at Kellogg Insight. kell.gg/3bccf8
Are Apprentices an Endangered Species?
As AI takes over the menial tasks interns and trainees perform, it also raises the ceiling for what they can do. This push and pull may dictate the future of apprenticeships.
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The AI models informing many of our decisions are riddled with preconceptions. On a recent episode of The Insightful Leader, Kellogg's Tessa Charlesworth and William Brady outline how bias creeps in. Listen now. kell.gg/c1ad7a
Podcast: When It Comes to Biases, AI’s Only Human
The AI models informing many of our decisions are riddled with preconceptions. On this episode of The Insightful Leader, two experts outline how bias creeps in.
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Who am I? It’s a basic question that people may ask themselves during moments of self-reflection. New research from Prof. Nour Kteily shows that racial solidarity and discrimination help shape how people align. kell.gg/e4fb95
How Do Asian–White Biracial People Self-Identify?
New research shows that racial solidarity and discrimination help shape how people align.
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The work doesn’t end when you leave the C-suite. Kellogg's Thomas O'Toole offers tips to get the most out of your next stage. kell.gg/051900
5 Tips to Chart Your Post-Corporate Life
The work doesn’t end when you leave the C-suite. Here are tips to get the most out of your next stage.
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The art of getting the price just right? For businesses look to price their products, a new model from Prof. Suraj Malladi explains why starting low and slowly increasing prices can lead to the highest profits. Read more at Kellogg Insight. kell.gg/b5e6cb
The Slow Drip of Price Increases
An economic model helps explain why starting low and slowly increasing prices often leads to the highest profits over time.
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DRRC-affiliated faculty William Brady and Maryam Kouchaki were recently featured in a Kellogg Insight article on how social media features reflect and shape the real world. Read the full article at insight.kellogg.northwestern.edu/article/take-5-social-media-irl
Take 5: Social Media … IRL?
Kellogg faculty shed light on how social-media features such as influencer marketing, reposting, and “follow-backs” reflect and shape our offline lives.
insight.kellogg.northwestern.edu
Level up your AI game. 🕹️ In this episode of The Insightful Leader podcast, Professors Brian Uzzi, Matt Groh and Julio Ottino break down three keys to using AI effectively. Listen now in KelloggInsight: kell.gg/6ad232
It's the Friday before Memorial Day, so as one does I'm sharing my recent @kellogginsight.bsky.social piece on antitrust compliance. (Just noticed it went up Wednesday.) You probably didn't know there's a new antitrust whistleblower award program. insight.kellogg.northwestern.edu/article/in-a...
In a Race to Blow the Whistle, Compliance Culture Matters
An expert in business law offers tips on how companies can bolster their antitrust compliance under a new federal program that rewards whistleblowers.
insight.kellogg.northwestern.edu
What makes Netflix shows and movies connect with audiences? Prof. Guy Aridor went backstage at Netflix and built a new model that unpacks their recommendation system (and the value of the content). Learn more at Kellogg Insight: kell.gg/237b79
What Lures Netflix Viewers?
A new model disentangles the appeal of the platform’s shows and movies from the influence of its recommendation system.
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The age-old strategy of diversifying portfolios with international stocks has recently come under fire. But Robert Korajczyk argues diversification still works ... if investors choose wisely. kell.gg/f4df65
How International Investing Still Pays
Globalization causes world markets to move in sync. But a data-driven strategy shows that there’s still an edge in looking beyond U.S. stocks.
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Marketers, take note: “cute” products sell ... but not to everyone. Hear Prof. Chethana Achar discuss new research that links politics and aesthetics in "Cashing In on Cute.": kell.gg/eeedc2
Cashing In on Cute
Marketers, take note: there’s a strong connection between one’s political leanings and a preference for “cute” product aesthetics.
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Government subsidies can support or protect domestic industries. But using them in complex sectors like agriculture or energy can have unintended consequences according to Executive Director of the Abrams Climate Academy, Matt Roling: kell.gg/d41889
4 Ways Government Subsidies Can Curdle
The return of full-fat dairy to school menus illustrates how government protection of struggling industries can backfire for companies and consumers.
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So, you’ve tinkered with AI and want to level up. Get tips from Profs. Julio M. Ottino, Brian Uzzi, and Matthew Groh on using tech more effectively. Listen to "Automation, Answers, and Advice—a Playbook for AI Adoption" at Kellogg Insight. kell.gg/b35175
Podcast: Automation, Answers, and Advice—a Playbook for AI Adoption
So you’ve tinkered with AI, but now you want to level up. Here are tips from Kellogg faculty on using the tech more effectively.
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Everyone hates ads on social media. Or do they? New research from Kellogg's Nils Wernerfelt found that Facebook users don’t actually mind the steady stream of ads. Read what this means for advertisers at Kellogg Insight: kell.gg/52368a
Everyone Hates Ads on Social Media. Or Do They?
Some Facebook users have never gotten an ad in their feed. Here’s how that’s affected their experience.
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Before you lean on AI, ask yourself: do I really understand how AI works? DRRC faculty William Brady and Tessa Charlesworth are breaking down how bias shows up in AI systems and what to do about it. Tune in: insight.kellogg.northwestern.edu/article/podcast-when-it-comes-to-biases-ais-only-human
Podcast: When It Comes to Biases, AI’s Only Human
The AI models informing many of our decisions are riddled with preconceptions. On this episode of The Insightful Leader, two experts outline how bias creeps in.
insight.kellogg.northwestern.edu
There are times when we can be sticklers for punishment—even for minor mistakes. But what makes us behave this way? Prof. Maryam Kouchaki answers this question, and offers a primer on ""slippery-slope thinking,"" at Kellogg Insight: kell.gg/d3f9a6
How Faith Shapes Our Inclination to Punish
Those with strong religious beliefs are more likely to engage in “slippery slope” thinking—the notion that one bad decision can snowball into larger offenses.
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People have a tendency to assign blame to leaders for near disasters ... even if they don't occur. Why? Prof. Neal Roese explores polarization, and the factors that make people more likely to blame politicians for near misses. kell.gg/220cc2
When Disaster Almost Strikes, Who Takes the Heat?
People are harder on political leaders of the opposite party for near catastrophes, from threats of war to financial bubbles.
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Glad to see coverage of my recent @pnas.org paper with @dashunwang.bsky.social in @kellogginsight.bsky.social insight.kellogg.northwestern.edu/article/divi...
Divided in Politics, United in Science?
Amid growing U.S. polarization, there exists a small slice of research both Republicans and Democrats turn to for policy decisions.
insight.kellogg.northwestern.edu
Wrote about a cool new study from @ryanreedhill.bsky.social on how AlphaFold2 transformed protein biology, and what that could mean for how AI affects other fields and jobs:
What Happens When AI Transforms a Specialized Field Overnight?
Before AI came for your job, it came for the biologists’. But the AlphaFold story offers a promising glimpse of the future of human–AI collaboration.
insight.kellogg.northwestern.edu
"The skills you learn for striking bargains and asking for raises can work at home … if you avoid common mistakes. Get advice for negotiating with friends and family from Professor Leigh Thompson: kell.gg/5d73f1
When the Negotiation Table Is the Dinner Table
The skills you learn for striking bargains and asking for raises can work at home … if you avoid these mistakes.
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Staying in a job too long is like overstaying your welcome at a party. Your moment to leave can come and go. Instead of waiting for a crisis to force your hand, Professor Sanjay Khosla offers three tips for good exit timing. Explore his advice in Kellogg Insight: kell.gg/b0b023
From the launch of a new car model to the rollout of a pioneering medicine, finding the right price can mean a product’s success or failure. Luckily, Kellogg faculty have research that can help put a number on your price tags: kell.gg/b313da
Take 5: Is Your Price Right?
Pricing plays a big part in a product's success or failure. Kellogg faculty research helps demystify the process.
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Oil shocks? Inflation? A slowing economy? It’s a mix economists dread and bad news for businesses and households. Could moving investments to safe assets and tighter budgets help? Prof. Phil Braun thinks so, and weighs in at Kellogg Insight: kell.gg/926575
Why We Should Worry About Stagflation
Oil price shock? Rising inflation? Slowing economy? It’s a mix that economists dread, and it’s bad news for businesses and households.
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