Just in time for the final on Sunday, have a read of our latest blog post about the history of 'addictive sponsorship' (tobacco/alcohol/gambling) at the World Cup: kickingthehabit.uk/blog/all-the...
‘All the World’s a (Sales) Pitch’: A History of Addictive Sponsorship at the World Cup - Kicking The Habit
Just before the start of this year’s FIFA World Cup, Real Madrid forward Kylian Mbappé made headlines for objecting to the use of his likeness by the French
kickingthehabit.uk