"Nobody told you that you, the journalism professional reading this, already know how to fundraise. The skills that make you good at your job as a journalist are the same skills that make someone great at fundraising. You were just led to believe that the training didn’t count here too."
Lenfest News Philanthropy Summit: You don't need to become someone else to raise money
The skills that make you good at your job as a journalist are the same skills that make someone great at fundraising.
lenfestinstitute.org