Leon Yin

@leonyin.org

Investigative data journalist Bloomberg News "CTRL + F" and find out https://inspectelement.org

NEW: For months, my colleagues and I dug into YouTube's conservative airwaves and found a flourishing network of host-read ads on right-leaning podcasts. This phenomenon has enriched hosts, YouTube, and businesses that use ideology to sell. bloom.bg/3Kaio9w

YouTube’s Right-Wing Stars Fuel Boom in Politically Charged Ads

By 
Davey Alba
Priyanjana Bengani
Leon Yin
Ashley Carman
Julia Love
Rachael Dottle
Elena Mejía Technology

Big Tech

November 20, 2025

On YouTube’s conservative airwaves, podcast hosts tout products that let people buy into the MAGA crowd: Republican Red Winery vintages for toasting the “silent majority;” Black Rifle Coffee for caffeinating gun owners; XX-XY Athletics for workout clothes symbolizing opposition to the “lunacy of the left social agenda.”The popularity of YouTube podcasts among conservatives is driving a boom in small businesses tailoring ads to their millions of listeners, paying hosts like Joe Rogan and Candace Owens to read out promotions in the hope that fans will place orders. The phenomenon has enriched both the hosts and YouTube, supporting further growth of the businesses using ideology to sell.

A Bloomberg analysis of host-read ads across nearly 1,000 videos from eight of the platform’s top right-leaning podcasters found that advertisers on the shows routinely tapped into political identity in marketing. At least one host-read ad with a political message appeared in 91% of videos reviewed.

NEW: The US government has collected DNA samples from 133,000+ migrant children and teenagers and uploaded them into CODIS, a national criminal database originally built for convicted sex offenders and violent criminals, according to documents reviewed by WIRED.

The US Is Storing Migrant Children’s DNA in a Criminal Database

Customs and Border Protection has swabbed the DNA of migrant children as young as 4, whose genetic data is uploaded to an FBI-run database that can track them if they commit crimes in the future.

wired.com

This is a great story, the kind of great story you can do through using the data released by The Deportation Data Project: deportationdata.org Every data reporter covering immigration should get familiar with the data here

Deportation Data Project

deportationdata.org

Leon Yin@leonyin.org · last yr.

NEW: @bloomberg.com analysis of +13 years of ICE detentions shows immigrants transferred to the South and SW from interior US at unprecedented rates. Reducing the odds of winning their cases. w/ @elenamejia.bsky.social @racheladhe.bsky.social @pollymosendz.bsky.social bloom.bg/43am95w

After a big story we (reporters) go back to zero. It's a lifeless and cold wasteland. Sometimes we shine a light down a new rabbit hole and see new potential to start digging again.

Read our Oct. investigation into Uber and Lyft's driver lockouts, which the FTC is now looking into for illegally limiting driver pay in New York City bloom.bg/3WHra1X

How Uber and Lyft Used a Loophole to Deny NYC Drivers Millions in Pay

Uber and Lyft locked drivers out of their apps to game a NYC wage law, denying drivers millions in pay

bloom.bg

Leah 'AntiTrustButVerify' Nylen@leahnylen.bsky.social · 2y ago

New from me and @natalielung.com: The US Federal Trade Commission is probing whether Uber Technologies Inc. and Lyft Inc. illegally coordinated to limit driver pay in New York City, according to documents reviewed by Bloomberg News

The story behind RFK Jr. in Samoa's measles crisis has never been reported. He wasn't there to spread misinformation about vaccines (though he did). He wanted to study a "natural experiment" of unvaccinated kids. “I can’t imagine anything less ethical or more cruel.” www.nbcnews.com/news/us-news...

Experts saw Samoa's plunging vaccination rates as a crisis. RFK Jr. saw an opportunity.

New details show how Robert F. Kennedy Jr., then chair of an anti-vaccine group and now Trump’s pick for health secretary, sought to exploit a deadly vaccine accident.

nbcnews.com

NEW: Bloomberg reviewed +1K hours of YouTube vids from 9 popular streamers and podcasters who cater to American men. We analyzed 2 yrs of guests and transcripts to see how they discussed political topics and understand their role as a new mainstream info hub www.bloomberg.com/graphics/202...

In response to driver lockouts, NYC is working to close the loophole that Uber and Lyft used to deprive drivers of millions in future pay. The answer? Fix the variable efficiency rate that companies were trying to inflate with lockouts. From @natalielung.com www.bloomberg.com/news/article...

NYC Is Trying to End Uber, Lyft Driver Lockouts With a Pay Hike

New York City is trying to close a loophole that Uber Technologies Inc. and Lyft Inc. have used to deny drivers millions of dollars in pay with a raft of new measures that would effectively raise thei...

bloomberg.com

NEW: Alan Filion, believed to have operated under the handle “Torswats,” admitted to making more than 375 fake threats against schools, places of worship, and government buildings around the United States. New details in here: www.wired.com/story/alan-f...

Teen Behind Hundreds of Swatting Attacks Pleads Guilty to Federal Charges

Alan Filion, believed to have operated under the handle “Torswats,” admitted to making more than 375 fake threats against schools, places of worship, and government buildings around the United States.

wired.com

One thing about me that most of you prob don’t know is that I cook Thai food frequently… So much so that I broke through a mortar.

Bild

I’m ashamed to admit it, but (despite being a journalist) I’ve been in a dark place for so long that I respond to most journalism with a strange combination of numbness and despair. I’m surprised by how outraged I was reading this, and grateful for it. It’s excellent work, excellently rendered.

Leon Yin@leonyin.org · 2y ago

NEW INVESTIGATION: Uber and Lyft locked drivers out of work to game a NYC minimum wage law. We crowdsourced screenshots, monitored surge pricing and ran financial models to reveal the devastating impact on drivers. w/ Natalie Lung @awgordon.bsky.social Denise Lu https://bloom.bg/3BIPTLB