Forget Cannes. The only award I’m interested in seeing which agency wins is most money spent on least real-world impact. The competition is fierce!
nick susi
@nicksusi.bsky.social
Executive Director, Strategy - dotdotdash Alum - @Complex @thefader @JayZ @BerkleeCollege
so pumped to finally have this thank you @joshuacitarella.bsky.social & Do Not Research for including me in this edition
Newer mediums like social media & AI have stripped content of experiential depth, flattening it into pure information. A meme, a TikTok or pod at 2x speed, a book made into a summary by LLM. In film or gaming, the content is the experience. Now, the experience is the feed itself.
LESS ESSAYS ABOUT WORLDBUILDING MORE ACTUAL WORLDS BEING BUILT PLEASE AND THANK YOU
“Listen up buddy you’re just one clever portmanteau away from becoming a billionaire philosopher”
We are quick to wag our fingers at machines But we forget the ghosts of our own design Human behavior, cultural values, systems of power
Last year, someone on YouTube spent 600+ hours over 4 months on Unreal Engine to create a Legend Of Zelda short film in the style of Studio Ghibli. If that same person used AI tools to make the same short film in half the time, do you feel differently about it?
What technology makes easier to replicate and spread, will replicate and spread.
People are saying everything feels like hypergambling now. I will add - social media feels like it has become a casino not for financial but for social capital. A game where people place bets with hot takes, where bigger risks could have bigger rewards, but the house always wins.
The vibe rn Everything is a staged, mediated pseudoreal spectacle, performed for status Participation is consumption The best story wins
Throughout history, people always call new unfamiliar tech “magic.” So it’s interesting to see builders like Google, Shopify, Canva refer to their own AI products as magic. But there’s something about military tech builders referring to itself as magic that hits different.
Are you feeling the pull to do it because you want to, or because everyone else is?
Magic is the perfect metaphor for our relationship with technology and media, and why it feels like we’re living through collective psychosis. Both can mystify, manipulate & distort reality, but awareness of a trick makes all the difference between experiencing wonder vs terror.
A streaming service can be a collective of artists that contribute to an FTP and charge outsiders to access
I feel it in my bones that people are tired of the discourse and just want to make cool things
Rewatching the Severance S1 finale and looking forward to the day employees have to fight to remove contract clauses letting employers use AI clones of their image and voice in company marketing
it is an immense honor to have contributed this piece of poetry to the book
Dirt@dirt.bsky.social · 2y agoIntroducing...Notes 📱🗒️ Notes is the first book collaboration between Dirt and Night Gallery. A tribute to the humble iPhone note, the collection features 100 phone notes from 100 creative contributors.
Introducing...Notes 📱🗒️ Notes is the first book collaboration between Dirt and Night Gallery. A tribute to the humble iPhone note, the collection features 100 phone notes from 100 creative contributors.
algo rewards inflammatory narratives content creator bends narratives for engagement over actual beliefs & experiences trend forecaster amplifies trending narratives brand copies & broadcasts narratives mainstream adopts narratives algo learns from narratives repeat