Nothing worse than finding a technical SEO issue on a domain you no longer are the DRI of (and there is no SEO DRI technically). You can't even file the issue for someone else to pick up later.
Victor
@panvictor.bsky.social
Product SEO @HubSpot. Ex-WPP Search Director. Son of immigrants. TKK Fried chicken adjacent. Rooting for a kinder, gentler world for my girls. He/Him/先生 #A11y #ASD
Today the algorithm feeds decided to reintroduce me to the creator, GingasVR - someone who has been doing VR mods for somewhere like 20 years... She started when she was 12. She might be a good role model. A turns 13 this year, so she can have her own account. Public. That was the deal.
In todays... what are my high school friends are up to... How about right a book about tanks, bombs, and innovation? www.linkedin.com/posts/kendri...
When tanks tank and bombs bomb: Understanding failure in military innovation | Kendrick Kuo | 11 comments
Excited to share that my new article, "When Tanks Tank and Bombs Bomb: Understanding Failure in Military Innovation," co-authored with Evan Montgomery, is now published in the Journal of Strategic Stu...
linkedin.com
Lol here's me thinking "oh it generated some typos," Apparently quotes look like double commas in German. Those right-left quotes lol are out of control lol. This will take getting used to.
PSA: The web search tool and the web fetch tool are not the same in AI Search. So uh, what are you prompting? Which one gets called? Are you even polling correctly?
The nice thing about working with competent people is that... you make each other better. There is no jealousy about each others' weirdness.
Vector embeddings now run the world. Ironically, now I feel like a search quality analyst of sorts. Meh content? Deindexed. Wtf is a JA page doing in EN? Let's add QDF. How about video? Personalization is the theme of the decade, and the ROI of removing friction is tied to engineering costs.
If I weren't working in digital marketing, I'd be teaching. If I weren't teaching I'd be some sort of craftsperson. If AP Physics wasn't so hard, I think I could've been an engineer. If I weren't comparing myself to my friend I may've been a CS major. Regardless, I'd never stop learning.
Tony is also the creator of classyschema.org and someone I look up to who has both a brilliant mind and heart upon learning how he gives back to his community. But yeah, 5.25 is now another magical number.
Google Schema.org & Structured Data Tools by Classy Schema
Our editors help you build FAQ, How-to and Video pages that contain the structured data markup needed to gain Google Rich Snippets. Or try out our Structured Data Visualiser 🤓
classyschema.org
Tony McCreath@tony.mccreath.id.au · last wk.Over a year ago, I decided to dissect how Googlebot works. I got distracted, and it was never published. Time to publish my theories about Googlebot. bigcommerce.websiteadvantage.com.au/tonys-theory...
In 2021 we launched Operations Hub as a product. In 2025 lots of parts were moved around and it's now Data Hub. Halfway through 2026 it's still Operations Hub for much of the AI Assistant world from their knowledge cutoff date. So that's fun.
American wagyu is such a magical piece of protein. Tough meat usually for stew/other things like chunk? Now a delicious steak-worthy piece. Arguably more tasty than ribeye, tenderloin, or steak strips.
Lol what if all this time LLM's are closer to an octopus than a human (brain-function-wise). I guess this is why we're arguing about intelligence and sentience. We're already creating synthetic bacteria. What's to say we're not creating "synthetic intelligence" Shit, what if we're making roaches.
I sometimes forget that I work at HubSpot so therefore I might have a free enterprise account. I might build a wacky website. Might, because the documentation around employee accounts has gotten pretty dated and sketch. Aaand my partner would ask me if it's the best use of my time... prolly not!
What did I just watch/listen to. www.youtube.com/watch?v=tJuq...
BUNKER BOYZ
YouTube video by Private Island
youtube.com
I don't know niece, nephew, and my sister-in-law well but I love them unconditionally. It's a weird feeling thing when you think about it. Somehow that love extends to a handful of Ukrainian entrepreneurs I've interacted with. I empathize with the burden. I am rooting for you and an end to war.
I'm going through the longest stretch of time without my family - daughters and partner. Day 1. Some depression. I went through some baby photos. They grow up fast. Did some meal-prep. Day 2. Lots of self-improvement/workouts gone a bit more extreme. Cleaning to clear my mind. What would you do?
Haha this is probably too much for a kid -https://www.youtube.com/watch?v=OS1NZLgKM2c but it's going to be fun once my kids can talk about this with their own viewpoints with respect.
Not on my Bingo card, my daughter says she doesn't like our president. To catch you up, our house is divided politically and it's standing just fine. As it turns out, we have to teach media bias to 3rd graders now. My partner and I disagree politically, but we experienced propaganda first hand.
One of the fun self-observations of reintroducing feed-based social media to my life was how much of it was me being a filter for my daughter who has a heavy interest in football (US soccer) Oh, and I enjoy content from lesbian creators, but that was a slow reveal. www.youtube.com/watch?v=AZPq...
The BLUETOOTH CONNECTED Voice Actors
YouTube video by String and Tell
youtube.com
It just occurred to me that Chinese Open Source LLMs have a western bias because they used distillation to be able to provide their models at a fraction of the cost at a slight discount in performance. So yeah, even with thousands of years of unique text and data... let's copy your test results.
Surface Optimization It’s been a while since I’ve checked in and written about the state of search. Today, there are a bunch of new acronyms floating around that make it sound a bit like Old MacDonald’s Farm. Me? I’ve been taking the E out of SEO in something I call Surface Optimization. #seo
Surface Optimization - Infinite Visibility Group
Taking the E out of SEO: Surface Optimization looks at every surface where a brand can appear — search, social, email, SMS, apps, and beyond.
infinitevisibilitygroup.com
My car was swiped by an Ambulance. Some part of me wishes my partner would stop saying unfortunate things are my fault. The week of rest people typically have became a week of unrest for me this year 🙃