Six steps to build a gift acceptance framework before you need one. - Step 1: Agree what your organisation will and won’t accept - Step 2: Set clear financial thresholds - Step 3: Decide who conducts due diligence - Step 4: Create research checklists - Step 5: Document every decision
Prospecting for Gold
@prospectingforgold.bsky.social
One of the UK’s most trusted major gift agencies 🎁 We’re here to help you succeed in major gift fundraising ✨
Compliance is often seen as a necessary evil in the fundraising world. It’s something we all have to do, but everyone fears it’s just slowing down fundraising. If that’s your organisation’s attitude, you’ve got compliance all wrong.
Three fundraising controversies that changed the sector’s approach to compliance. 🔥 * The Presidents Club - After the FT published an undercover investigation in 2018 alleging sexual harassment, inappropriate touching and degrading treatment of female hostesses at their annual event,
Want to get organisational buy-in for prospect research? * Mythbust - make sure your board knows what it entails. * Gather evidence - share case studies and success stories from other organisations.
Are you ready to build a legacy giving programme that supports sustainable major gifts? Join tomorrow’s free webinar led by Kerry Rock exploring: - How prospect research can help build your legacy pipeline - The research techniques to understand your supporters and what drives giving
Is your donor pool shrinking? 🌊 With more pressure on the sector, trustee networks can’t deliver prospects at the required rates, and prospects have too many events to choose from.
You don’t need new donors. Focus on the existing supporters with major gift potential in your database. Use wealth screening as a tool to build your supporter relationships, and don’t forget, loyalty trumps novelty every time. Read more on our website. 👇 prospectingforgold.co.uk/2026/01/this...
This new year, you don't need new donors - Prospecting for Gold
One thing you don’t need to worry about is finding new donors, because there are plenty of ones with major gift potential in your database.
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Data protection compliance may sound dry, but it’s the best way to build public confidence in our sector. Let’s break down what it really means. Compliance is how you deal with personal data. We’re firm believers that:
We’re shouting for the Three Lions tonight! 🦁 Ahead of the game, we’re looking at four members of the squad and the causes they support. Marcus Rashford has worked with Lifeshare, FareShare and the National Literacy Trust . Harry Kane is championing mental fitness at the Harry Kane Foundation.
Want to make your prospect research GDPR-compliant without slowing down fundraising? - Assess the impact of your current processes. - Put data minimisation at the heart of your research. - Shout about your privacy policy. Want the full breakdown? 👇 prospectingforgold.co.uk/2026/07/thre...
Three ways to make your prospect research GDPR-compliant without slowing down fundraising - Prospecting for Gold
Three ways to ensure your research is GDPR-compliant and strengthen donor relationships without slowing down fundraising.
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Struggling to get your organisation on board with prospect research? We've encountered this plenty of times. Well-meaning trustees and leadership are slow to sign off on prospect research projects because they don't really know what they entail. Here's how you can get your project over the line:
Can prospect research help you secure legacy gifts? Legacy gifts aren’t just financial transactions. They are deeply personal decisions that come from a place of trust and connection.
It’s the time of year when strawberries and Pimms reach celebratory status. 🍓 While we might not make it to Centre Court, we’re showing our support for Wimbledon by looking back at four singles champions and the causes they support.
Does more data make fundraising easier? Only if you know how to use it. Otherwise, irrelevant information can cause confusion, leaving fundraising wondering why a prospect that looks perfect on paper isn’t responding to cultivation.
The release of the Sunday Times Rich List always causes a frenzy in the fundraising world. Who’s new on the list? And who are the lucky organisations that have a connection with them?
With the World Cup kicking off, there’s only one question on everyone’s lips. Is football coming home? ⚽ It’s been 60 years since England last won the World Cup, but the 2026 squad could be one to do it.
Four England World Cup players and the causes they support - Prospecting for Gold
We’re looking at four members of the England World Cup squad and the causes they support. It’s been 60 years since England last won...
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How do you turn your prospects into donors? With a personalised approach. Developing a strategy tailored to your prospects can convert your desk research into action. * Do some research to understand their motivations * Use that information to tailor your communications to their interests
Want to build stronger relationships with your donors? Get to know them better. 🤝 Prospect research can help you learn more about your supporters' professions, personal interests, past donations, and philanthropic tendencies.
Do you know which indicator of wealth is frequently ignored? Property. 🏘️ The total value of all homes across the UK reached £8.68 trillion (£8,679bn, or £8,679,000,000,000) at the end of 2022.
Is your organisation nervous about prospect research? People often are when they haven't experienced it before. Appointing prospect research champions can help overcome organisational objections. Who's good with people, understands prospect research, and will have your back?
Are you looking for a corporate partnership? We hear a lot about 'charities of the year,' and if you don't feel that's for you, it can put smaller organisations off. However, corporate partnerships benefit charities of all sizes, and prospect research can help you find one.
4 signs your existing donors might be major gift prospects. 👑 - They’re on our Wealth Intelligence Database. - They’re engaged with your cause beyond giving. - They’ve gone through a life-stage shift. - They live in a million-pound property.
More charities are turning to research, but many are no closer to securing a major gift. We know pipelines don’t thrive when they rely solely on personal connections, and research can help fundraisers quickly identify and prioritise prospects.
To celebrate the Red Roses’ Six Nations win, we looked at four members of the squad and the charitable causes they support. 🌹 Meg Jones & Restart Rugby 🌹 Marlie Packer & Food Bank Aid 🌹 Christina Balogun & Rugby Against Cancer 🌹 Sarah Bern & the Wooden Spoon Charity
Four Women’s Six Nations players and the causes they support - Prospecting for Gold
With the Women’s Six Nations tournament making headlines, we’re naturally curious about the lives of the players ripping up the pitch.
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Was your prospect research successful? A clear strategy can help you make the most of your prospect research. Before getting started: ✅ Define your goals ✅ Identify your target audience
Another brilliant IDPE Annual Conference wrapped up. 🎉 Kerry and Maria had a great time connecting, sharing ideas, and hearing about the challenges and opportunities facing school fundraisers. Thank you to everyone who dropped by the stand and joined our roundtable. 🙌
Ready for corporate fundraising? Here are five tips for using research to find businesses to support your cause. 🤝 Wealth screen your existing database 🤝 Take a punt on prospecting 🤝 Undertake cold research
Ready for corporate fundraising? Five tips for finding businesses to support your cause - Prospecting for Gold
Our Chief Executive, Kerry Rock, shares her tips for finding corporates to support your cause. Corporate fundraising can offer a wealth of opportunities for organisations of any size. It doesn’t just ...
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The biggest mistake we see charities make? Undertaking a wealth screening and thinking that it will replace relationships. Wealth screening is a tool to develop your major gift pipeline by identifying people you can build long-term, sustainable relationships with.
Don’t ignore your existing donors in favour of finding new ones - Prospecting for Gold
With the rising number of organisations applying for grants, major gifts are a viable solution for sustainable fundraising.
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Our CEO, Kerry Rock, is speaking at this year’s Chartered Institute of Fundraising Convention. Join us on Friday, 5 June at 10 AM for our session: 5 ways prospect research can help transform your major gift programme. We’ll cover: 📒 Your research brief
Have you heard philanthropy is leaving the UK with the millionaires? ✈️ It’s not. Relationship-driven philanthropy remains strong, but charities need to be willing to identify and nurture those relationships.
Philanthropy isn’t leaving the UK with the millionaires - Prospecting for Gold
The media's reports of millionaires leaving the UK oversimplify the reality, and fundraisers have less to worry about than they think.
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