Two highlights from #AEJMC2026: presented my generative AI & persuasion research at the PR Division Grad Student Showcase 🎤 and received the Mass Comm & Society Division Student Research Award 🏆. On the job market for Fall 2027! qiyaopeng.com

Excited to present this work on behalf of our team!

Media MOSAIC Lab@mediamosaiclab.bsky.social · 5mo ago

[2/4] 📅 Specific Mixed Emotional Headlines Drive Online Media Engagement Over and Above Positivity and Negativity 📍 Bluebell (CTICC2, L3) ⏰ June 5, 10:30AM - 11:45AM Co-led by @ismaharif.bsky.social @qiyaopeng.bsky.social, we tested if mixed emotions in headlines uniquely drives media engagement

Presenting at #SRNT2026 this Saturday! Is there ONE recipe for an effective anti-vaping PSA? Analyzed 229 anti-vaping messages rated by 540 young adult vapers and used interpretable machine learning to find out. 📍 Saturday 9:45 AM | Holiday 3 | Hilton Inner Harbor, Baltimore Would love to chat!

Check out this cool paper!

Ismaharif I.@ismaharif.bsky.social · 12mo ago

🚨New Paper 🚨 There is no shortage of interventions to address self-control in education or employee performance. Yet, they rarely address the core problem of whether individuals have the capacity to exert self-control (e.g., poor financial well-being; challenging life events). (1/3)