The Reddit domain report has been fully updated. (Company earnings report is due on Thursday.) VI rank: 🇺🇲 #4 VI trend: Strong negative Exposure to AIO: High, stable Domain VI stability: Medium Chatbot citations and mentions: 8.72m Brand search ownership: 29% www.sistrix.com/blog/reddit-...
reddit.com SEO analysis
Data by SISTRIX shows click potential and exposure to AI. The report overs the most popular subreddits, click potential, risks and competitors.
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Here's how Screaming Frog is using SISTRIX AI data in their customer work and how they combine it with their own tool data via MCP. Many thanks to Tom for taking the time to give us all this valuable workflow. www.sistrix.com/blog/sistrix...
Screaming Frog, SISTRIX data.
Use cases for the SISTRIX data with SF data integration via MCP.
sistrix.com
AI Deep Dives use SISTRIX data and skills to bring you valuable reporting through multiple AI models. Analyses available now, for all customers. Sentiment Fact check Intent profiles Own citations Competitor mentions Citation gaps Competitor citations www.sistrix.com/changelog/ai...
US and UK winners and losers from the May Core Update are now available in our report. www.sistrix.com/blog/may-202...
Latest data
Strong movements across many countries.
sistrix.com
News: Google must report AI content usage, add transparency for UK traffic. Google search publisher conduct requirement published by CMA. www.sistrix.com/blog/google-...
Google Must Report AI Search Data in UK. New Regulations Published by CMA. - SISTRIX
Alongside a possibly related announcement from Google comes a Google Search Publisher Conduct Requirement from the UK Competition and Markets Authority. Google’s strategic market status means it must ...
sistrix.com
We measured the effect of the update to GPT-5.5 and saw some big changes, after just 48 hours. Shifts and drifts: Model updates can mean big shifts, and we already know about citation drift. Here's more information: www.sistrix.com/blog/chatgpt... #seo
ChatGPT Core Updates: Chatbots Have Algorithm Changes Too
First documented ChatGPT core update: the switch to GPT-5.5 shifted citation distribution in German-language answers by 47% within 48 hours. Which domains won, which lost, and what it means for GEO.
sistrix.com
Core Update update. < > Data from the US shows increasing movement levels over the weekend along with a two-stage rollout. sistrix.net/18v #seo
Latest data
Strong movements across many countries.
sistrix.net
May 2026 Core Update - Data shows some big movements and established sites are being impacted. The roll-out should continue for another week but here's some early data. www.sistrix.com/blog/may-202...
Latest data
Strong movements across many countries.
sistrix.com
Our head of communications and brand writes about Google I/O. Quadrillion, Omni, Spark, Hyperpersonalization and "What this means for SEO." www.sistrix.com/blog/google-...
Review by Julia Weissbach
A round up of Google I/O May 2026 WRT search marketing
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Two brands, one product set. Ocado and Marks and Spencer have developed an unusual search marketing situation across their domains. Case study from Steve Paine. www.sistrix.com/blog/ocado-v...
Are these two websites working together?
Analysis of visibility, rankings and competition,
sistrix.com
The new Visibility Leaders 👾 Consumer Electronics Hub - Leading SEO projects, blueprints for success, data sets, case studies, trends and an updating tracker - everything pulled together under one roof. Free and regularly updated. www.sistrix.com/visibility-l...
Search Marketing Leaders in Consumer Electronics
A data and analysis hub from SISTRIX
sistrix.com
The new Visibility Leaders ✈ Travel Hub - Leading SEO projects, blueprints for success, data sets, case studies, trends and an updating tracker - everything pulled together under one roof. Free and regularly updated. www.sistrix.com/visibility-l...
Travel Sector Visibility Leaders from SISTRIX
Analysis and data, blueprints for success, trackers and trends.
sistrix.com
Google for WIndows app, with AI Mode-first results, gets general release. This shows that Google has confidence in AI Mode. They'll also collect important user journey data through the app. With a clean look and few ads, it's an attractive way to search. www.sistrix.com/blog/google-...
Google App for Windows. This AI Mode-first search app is now generally available - SISTRIX
The Google App for Windows has been officially launched outside the restrictions of Google Labs. This AI-Mode-first search tool is not a browser and does not include Gemini but does add speech input, ...
sistrix.com
March Core Update analysis: Informational media sites were impacted negatively. Plus... ➡ Established news media sites - small gains ➡ The overall impact - small Expert opinions and the results of some AI analysis on an even larger set of data are included in the report: sistrix.net/18r
Data and Analysis - SISTRIX
This post, updating during the rollout, shows radar values, domain examples and other data relating to the core update.
sistrix.net
Core Update update for 7th April. New candidates found but in general, it's still a relatively quiet Core Update so far. www.sistrix.com/blog/march-2...
Data and Analysis - SISTRIX
This post, updating during the rollout, shows radar values, domain examples and other data relating to the core update.
sistrix.com
AI Userbot visits are a data point, but not a reliable indicator of AI visibility. They represent only a fraction of the actual AI search landscape, say nothing about whether content is genuinely included in responses, and are distorted by caching effects. www.sistrix.com/blog/what-ai...
AI Userbot Traffic
Bot crawled your site? That doesn't mean AI used it. Discover the four pitfalls of interpreting AI userbot data for your SEO strategy.
sistrix.com
Jono's monthly newsletter goes out on Sunday. This month: ➡ A new crawler enters the chat ➡ The biggest platform you’re probably underestimating ➡ The demand stack Expert commentary, important news. The newsletter is available to all. Drop your email address here: www.sistrix.com/newsletter/n...
Expert insights, every month
The word from Jono on important news and its impact to you, the SEO community
sistrix.com
The KitKat story is a great opportunity to look at the data for Visibility Index and Top Stories. News brands will have benefited from the news but few of them have a structured approach to their information architecture in this case. www.sistrix.com/blog/when-br...
When Brands Become News, News Sites Need to Be Ready - The KitKat Case - SISTRIX
Kit Kat. You may have heard about the theft, and the memes running through the internet, but what happens to search traffic when that happens? Did Nestle gain? Google is quick to react and when the SE...
sistrix.com
Core Update latest, 1st April: ➡ No major movements in established domains ➡ Top 100 domains all stable ➡ Large background movements prior to the update ➡ Candidate domains shown in the article www.sistrix.com/blog/march-2...
Data and Analysis - SISTRIX
This post, updating during the rollout, shows radar values, domain examples and other data relating to the core update.
sistrix.com
The current Google Spam Update is going to be difficult to measure at a macro level. There will, of course, be effects on individual domains but the background changes are already big: AI Overviews Google Shopping feature The SISTRIX radar shows high background movement: sistrix.net/18o
Announced 24th March 2026
This Spam Update falls in a period of elevated background movements.
sistrix.net
UK motoring journalists, brand owners and journos. We have a new report out showing share-of-voice for electric car brands. Report by Charlie Williams. Data by SISTRIX. www.sistrix.com/visibility-l...
The latest SectorWatch is out. Charlie Williams looks deep into the trends and leaders in the electric car sector. Annual data shows Tesla winning but the details show BYD taking the trend. www.sistrix.com/visibility-l...
Learn from SEO data with SectorWatch
This month, SectorWatch is taking to plugging in and taking electric cars for a spin. Which electric car brands have the most search demand in the UK - and who's actually winning when buyers search fo...
sistrix.com
The transformation of protein from a niche bodybuilding staple to a mainstream lifestyle essential has been one of the most significant shifts in the health and wellness market - writes Charlie Williams in his extensive SectorWatch report: www.sistrix.com/visibility-l...
Protein Supplements
Deep analysis of the best performing web content in the sector by Charlie Williams
sistrix.com
Heads-up. I have shared before how Grokipedia has surged like crazy in Google, but I also warned that might not stick (based on the 100% AI-generated content there). Well, that time may have come. Grokipedia has started to drop pretty heavily with the latest volatility. h/t @sistrix.com
Interesting trend: There was recently an uptick in SEO visibility among these similar page types (@sistrix.com) - IMDB movie titles - Spotify track pages - Netflix movie titles - Spotify artist pages - Rotten Tomatoes movie pages - Goodreads book titles
IndexWatch Losers 2025 500 domains that lost search visibility in 2025 🔍 Regardless of how smoothly a domain migration is executed, it remains a high-risk activity 🔍 SEO is not set and forget More findings and expert analysis in the report: www.sistrix.com/blog/indexwa...
500 domains listed
6 domains analysed - Why did these domains lose visibility in 2025?
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Digital Marketing in the Consumer Electronics sector: Leaders, data sets and reports from our data journalism team now available. + new tracker and our first Chatbot visibility winners. Congratulations Jessops Europe Limited Laptop Outlet TechRadar Tom's Guide www.sistrix.com/visibility-l...
Consumer Electronics
Data Journalism from SISTRIX
sistrix.com
Winners in Google Search Thanks to data and Luce Rawlings we've just published IndexWatch Winners (500 domains) and detailed analysis of 6 winners: Congratulations: Cazoo Vertu Motors plc IKEA Wickes ESBCO Online Etymology Dictionary sistrix.net/iw251
Leading domains in search
Blueprints for success in Google Search.
sistrix.net
Great work from Lily Ray on analysing the Core Update using SISTRIX visibility data and SearchMetrics category data. 🤝
Lily Ray 😏@lilyray.nyc · 7mo agoI analyzed the December 2025 Core Update using combined @sistrix.com and @similarwebinsights.bsky.social data to analyze winners, losers and overall trends. Check it out! www.amsive.com/insights/seo...
Five predictions from the founder of SISTRIX. The unified Google Search box Google overtakes ChatGPT Perplexity approaches consolidation Google massively pushes the spread of AI Mode AI-Generated response formats and use cases And yours are...? www.sistrix.com/blog/ai-sear...
Five predictions
Gemini, AI Mode, Perplexity and OpenAI - What could happen to search in 2026, by Johannes Beus
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