Normal people already approach social media assuming the worst. They assume #ad. They assume AI. They assume someone got paid. The trust erosion that gets so much churn in industry conversations has already happened on the user side. The skepticism is the default setting now. caveprojec.co

Social media used to be the water cooler. Now it’s old classmates, coworkers, garage sale acquaintances, and opinions nobody ordered. Jenny and Greg Swan talk about why we’re still using social, just differently. Listen at caveproject.co or wherever you get your podcasts.

Did you actually like that band, meme, creator, or viral moment, or did the internet just repeat it until your brain gave up? Jenny and Greg Swan get into clipping, fake context, manufactured virality, and what’s actually popular anymore. Listen or go to caveproject.co #TheCaveProject

We’re just going to say the quiet part out loud: “the kids” aren’t the problem. They’ve learned how to live in digital and analog spaces at once. Meanwhile, adults are reading screen time panic headlines from the phone that is NEVER put away. Jenny and Greg Swan get into it. #TheCaveProject

Pew: More teens use TikTok and Instagram than Snapchat to keep up with politics. Us: Duh. Snapchat is for talking to your friends. Also us: “Pew pew pew.” 🔫 Listen to the latest episode to laugh while we figure it out. #TheCaveProject #SocialMedia #TeenCulture #TikTok #Instagram #Snapchat