The Valuable 500

@thevaluable500.bsky.social

The global organisation of 500 Partners and Companies working together to end disability exclusion. thevaluable500.com

Disability is everywhere. Except in advertising. Only 1% of ads feature disabled people. It's time to change the narrative. Yesterday at Cannes Lions, we announced the Nothing Without Us Awards, recognising campaigns that lead the way in authentic disability representation.

"Something that isn't discussed enough because it hits home to too many people and it's a bit too close to the line is ultimately by creating a disability inclusive culture of supporting more people with disabilities, you're arguably helping your future self." - Ollie Thorn, Generation Valuable