Tom Arenberg

@tomarenberg.bsky.social

Former news/sports journalist. Now journalism instructor at U of Alabama. I write an educational (I think!) and noncommercial blog on journalism for my students and anyone else who's interested. http://www.tomarenberg.net/the-arenblog-archive

World Cup TV viewership remains sky high. 84 million Americans watched some of the group stage, Fox Sports says. 9,700 watched some of EVERY game. The numbers should climb as the U.S. plays in a knockout game in prime time tonight. Re-sharing last week’s blog post on the subject.

Tom Arenberg@tomarenberg.bsky.social · 2mo ago

Does the World Cup make you snooze? OK, but a lot of people think you’re nuts. The latest blog post (2.5 min): www.tomarenberg.net/blog/2026/6/22/you-might-find-soccer-boring-but-american-sports-media-are-all-in #Journalism #SportsMedia

From a blog reader: "I remember Rick Burgess and Bill 'Bubba' Bussey jokingly say on their former radio show that 'soccer is the sport of the future, and has been since 1978.' Yes, soccer in America has grown in fits and starts over the years, but it has finally arrived."

Tom Arenberg@tomarenberg.bsky.social · 2mo ago

Does the World Cup make you snooze? OK, but a lot of people think you’re nuts. The latest blog post (2.5 min): www.tomarenberg.net/blog/2026/6/22/you-might-find-soccer-boring-but-american-sports-media-are-all-in #Journalism #SportsMedia

From another journalism instructor: 'We have to know how to do something before we get AI to do it or we don't know if AI is doing it right or not. I think our job as instructors is primarily to teach journalism skills. Technology changes. Journalism skills are the bedrock.'

Tom Arenberg@tomarenberg.bsky.social · 3mo ago

For college journalism grads stepping into the real world right now, not knowing how to use AI is unfortunate. But it won't kill their job chances. Latest blog post (3 min and free): www.tomarenberg.net/blog/2026/5/12/journalism-education-must-teach-more-than-shiny-new-things #Journalism

A blog reader pointed out that 66 years ago today (1960), The New York Times published its front-page “Fear and Hatred Grip Birmingham” story. The Birmingham News responded: "N.Y. Times Slanders Our City -- Can This Be Birmingham?" Re-sharing a related blog post from Wednesday:

Tom Arenberg@tomarenberg.bsky.social · 4mo ago

Media deserve the criticism sometimes but the longtime right-wing portrayal of it as a villain has had big political consequences. New blog post, with some embarrassing history of Birmingham newspapers (3 min): www.tomarenberg.net/blog/2026/4/6/one-thing-conservatives-agree-on-the-liberal-bias-media

From a blog reader: "When I wrote about food, my goal was to keep it as anonymous as possible when I was going out to do a review. I feel like publications are leaning into influencer content more than caring about the journalism."

Tom Arenberg@tomarenberg.bsky.social · 5mo ago

Wigging out: A trend in food journalism is a bad one. My latest blog post (2 min): www.tomarenberg.net/blog/2026/3/1/some-restaurant-critics-ditch-their-disguises-smile-for-the-camera-1