𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐈𝐬𝐬𝐮𝐞 examining 𝐡𝐨𝐰 𝐟𝐨𝐨𝐝 𝐩𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 𝐡𝐞𝐥𝐩𝐬 𝐬𝐞𝐥𝐥 𝐮𝐥𝐭𝐫𝐚-𝐩𝐫𝐨𝐜𝐞𝐬𝐬𝐞𝐝 𝐟𝐨𝐨𝐝𝐬 𝐚𝐬 𝐡𝐞𝐚𝐥𝐭𝐡𝐲, 𝐞𝐭𝐡𝐢𝐜𝐚𝐥 𝐚𝐧𝐝 𝐠𝐨𝐨𝐝 𝐟𝐨𝐫 𝐮𝐬, edited by David Machin and Göran Eriksson, is out! www.linkedin.com/feed/update/...

Introduction to Special Issue on Food Packaging: Marketized health in the world’s cupboards - David Machin, Göran Eriksson, 2026 | Visual Communication Journal

We're delighted to share 𝐚 𝐧𝐞𝐰 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐢𝐬𝐬𝐮𝐞 𝐨𝐟 𝐕𝐢𝐬𝐮𝐚𝐥 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧, edited by David Machin and Göran Eriksson, examining 𝐡𝐨𝐰 𝐟𝐨𝐨𝐝 𝐩𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 𝐡𝐞𝐥𝐩𝐬 𝐬𝐞𝐥𝐥 𝐮𝐥𝐭𝐫𝐚-𝐩𝐫𝐨𝐜𝐞𝐬𝐬𝐞𝐝 𝐟𝐨𝐨𝐝𝐬 𝐚𝐬 𝐡𝐞𝐚𝐥𝐭𝐡𝐲, 𝐞𝐭𝐡𝐢𝐜𝐚𝐥 𝐚𝐧𝐝 𝐠...

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New open access study by Chiao-I Tseng, Emily Fielder and Louise Charlotte Claire Wenk: Multimodal semiotic content analysis: combining quantitative large-data analysis with qualitative semiotic coding doi.org/10.1177/1470...

Visual Communication Vol. 25, No. 2, May 2026 is now available online – 13 research articles, 8 book reviews, and a practitioner piece! journals.sagepub.com/toc/vcja/25/...

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#OnlineFirst A city of two tales: multimodal metaphorical and metonymic representation of the Olympics and the host country in two official Olympic mascot promotional videos by Ping Tang and Lang Chen doi.org/10.1177/1470...

#OnlineFirst 🔖 'Hasanian ideas extended to visual art: the human figures and theme in Chinese landscape painting' by Hailing Yu and Lixin Zhang. doi.org/10.1177/1470...

Hasanian ideas extended to visual art: the human figures and theme in Chinese landscape painting - Hailing Yu, Lixin Zhang, 2026

This study argues for a distinction between visual art and visual image in our understanding and analysis of visual communication. Referring to the social semio...

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#OnlineFirst 🔖 #OpenAccess Visual composition of the pitch deck: a multimodal analysis of entrepreneurial pitch presentations by Paula Cabezas. doi.org/10.1177/1470...

#OnlineFirst 🔖 #OpenAcess How expert designers foster expertise: a study of professional visual communication practice by Grant Ellmers, Marius Foley, PhD, and Juliana Peloche. doi.org/10.1177/1470...

#OnlineFirst 🔖 ‘And knowing is half the battle’: revisiting public service announcements and child safety lessons of visual communication from the G.I. JOE animated series by Brenna Miller, Elizabeth Dodge, Gloria Donnelly, Elysia Chandler, and Basil H Aboul-Enein doi.org/10.1177/1470...

#OnlineFirst 🔖 Judging a book by its cover: comparing visual grammar analysis of book covers with an eye-tracking study on viewer perceptions by Long Li and Sixin Liao doi.org/10.1177/1470...

Judging a book by its cover: comparing visual grammar analysis of book covers with an eye-tracking study on viewer perceptions - Long Li, Sixin Liao, 2026

This study represents an initial effort to integrate Visual Grammar analysis of book covers with an eye-tracking study of 65 Chinese viewers’ perceptions of 10 ...

doi.org

📣 Visual Communication is pleased to announce the publication of Vol. 25, No. 1, February 1, 2026, featuring an editorial, a practitioner piece, thirteen research articles, and four book reviews. www.linkedin.com/pulse/visual...

Visual Communication Vol. 25, No. 1, February 1, 2026 is now available online!

Editorial Visual Communication is proud to announce its third Early Career Research Scholarship | Louise Ravelli and Janina Wildfeuer: https://doi.org/10.

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#OnlineFirst 🔖 Choreo-graphic design: reappraising dance notation by Rob Tovey and Lynsey McCulloch doi.org/10.1177/1470...

Visual Communication Journal is proud to announce its third Early Career Research Scholarship! With this annual scholarship, we are supporting promising researchers in early stages of their academic careers with appreciation and promotion of their work. More at doi.org/10.1177/1470...

Visual Communication editorial team is on a winter break between 19 December and 9 January. We wish you and our readership a relaxing and resting time during the holidays and all the best for 2026! **IMG by Oleksandra Mukhachova & The Bigger Picture / CC-BY-4.0

#OnlineFirst 🔖 Branding of top Pakistani universities: a multisemiotic analysis of university logos on X by Fareeha Aazam, Pei Soo Ang, and Siang Lee Yeo: doi.org/10.1177/1470...

#OnlineFirst 🔖 (Re)constructed identities in the social media discourse of Nigeria’s #EndSARS by Charles Ononiwu, Adesina B Sunday, and Albert Lekan Oyeleye: doi.org/10.1177/1470...

#BookReview 🔖 Art as Communication: Aesthetics, Evolution, and Signaling by Xingjie Du and and Zhou Mengjie: doi.org/10.1177/1470...

#OnlineFirst 🔖 Humor, culture, and compliance in health crisis communication: a multimodal analysis of government-produced memes for a local community during a global pandemic by Xiaoping Wu and Richard Fitzgerald: doi.org/10.1177/1470...

#CfP! Special Visual Essays Issue on More-than-Human Perspectives in Visual Communication, guest edited by Juhri Salamet. Extended abstracts due 20 January 2026. More information: www.designresearchsociety.org/events/cfp-s...

#OnlineFirst "Operationalizing the male gaze: reconstructing Laura Mulvey’s analysis of visual pleasure" by Warren Buckland. Open access: doi.org/10.1177/1470...

Visual Communication Vol. 24, No. 4, November 1, 2025 is now available online! journals.sagepub.com/toc/vcja/24/...

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Subscription and open access journals from Sage, the world's leading independent academic publisher.

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Online first: "Operationalizing the male gaze: reconstructing Laura Mulvey’s analysis of visual pleasure" by Warren Buckland. Read at: doi.org/10.1177/1470...

#OnlineFirst Open Access: "Taking a stance through stance: the forms and functions of shrugs in the spoken discourse of Donald #Trump" by Christopher Hart and Steve Strudwick doi.org/10.1177/1470...

Taking a stance through stance: the forms and functions of shrugs in the spoken discourse of Donald Trump - Christopher Hart, Steve Strudwick, 2025

The communicative style of right-wing populism is characterized by embodied modes of performance as much as verbal stylistic features. This article investigates...

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OnlineFirst: ‘Tiny canvases, big tales’: deciphering the concept of tax through Japanese children’s postcard drawings by Xiaoben Yuan: doi.org/10.1177/1470...

OnlineFirst: "Revitalizing dry stone heritage through collaborative visual ethnography" by Ricard Espelt @ricardespelt.bsky.social, Enric Senabre Hidalgo, and Rosa Cerarols @soclarinxols.bsky.social journals.sagepub.com/doi/full/10....

How can we better understand the #blackBox of #algorithmicVision? A recent study by @tjthomson.bsky.social offers some answers! "Computer-mediated representations: a qualitative examination of algorithmic vision and visual style," journals.sagepub.com/doi/10.1177/... (📖 open access)

Open access: "The effect of typographic text presentation on reader perceptions of importance in bilingual Māori–English picturebooks" by Nicholas Vanderschantz, Nicola Daly, and Vouchleang San: doi.org/10.1177/1470...

Online First (open access): "360-degree #ethnography: #affordances and limitations in place-centric research" by Matteo Baraldo, Francesca Dolcetti, and Paola Di Giuseppantonio Di Franco doi.org/10.1177/1470...

Online First: "Feminine power and Daoism: a review of Ba Wang Bian" by Xiao Lu (orcid.org/0009-0002-08...) doi.org/10.1177/1470...

Online First: "Profiling visual illness narratives: an exploration of online medical crowdfunding" by Mingfei Sun, Zhiyuan Liu, and Shaojing Sun doi.org/10.1177/1470...

A three-step guide to creating political villains: an intriguing new open-access visual essay in @viscomjournal.bsky.social by Maximillian Guarini - who we were lucky to host as visitor at @visualpolitics.bsky.social a couple of years ago. journals.sagepub.com/doi/full/10....