Marcel Proust so famously wrote of the rush of memories invoked by smelling and eating a madeleine cake that the phenomenon of scent-induced nostalgia became known as "Proust's madeleine." Now neuroscientists have figured out how it works in the brain.
Neuroscientists pinpoint how smells bring back childhood memories
Smell can bring back vivid childhood memories—the so-called “Proust’s madeleine” phenomenon—and neuroscientists now think they know why
scientificamerican.com