The FIFA World Cup was predicted to be the biggest betting event in history. Bellingcat researcher @msramalho.bsky.social looked into the data on prediction markets Polymarket and Kalshi - and found that fans wagered more than US $14 billion through the two sites www.bellingcat.com/news/2026/07...
Will Ronaldo Cry? World Cup Fans Bet Billions Through Prediction Markets - bellingcat
Users traded on almost 60,000 outcomes, betting on everything from the sponsor of the Golden Boot winner to whether Cristiano Ronaldo would shed a tear during a Portugal match.
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