Here's what's pissing me off about the Piddington group. It's the way they're enjoying this. It's not about attention for a cause. That's just an excuse. It's about being bigots and enjoying being bigots.
Nikki Pilkington
@nikkipilkington.bsky.social
non-wanky SEO. Yes, non-wanky. Yes, I know - it’s OK if I’m not for you. Thanks.
Are AI-built websites any good for SEO? I audited 5 to find out
Are AI Generated Websites Any Good For SEO?
The short answer to whether AI-built websites are good for SEO: better than you might expect in some areas, worse than you'd hope in others
nikki-pilkington.com
It's happened... Someone just told one of my clients I don't know about SEO because I haven't switched on LLMs.txt in their Yoast plugin... I don't know about SEO... because I haven't switched on... LLMs.txt... in the Yoast plugin... As AI would say: sit with that for a while... FFS.
Manufactured urgency sells SEO services... Full episode at https://seofuckingwhatpodcast.co.uk/episode/the-truth-about-free-seo-audits-dont-get-conned
Two hours. Plain English. No hustlebros. For translators and interpreters https://f.mtr.cool/gocnijqd4i
So, AI content gets you penalised? I disagree - Google is measuring how fast you publish, not what you wrote it with.
Google Spent 2026 Targeting Content Volume, Not AI Content
Two things happened recently in the SEO world that look unrelated until you put them side by side.
f.mtr.cool
Hey, look Mum - I'm famous in French! https://f.mtr.cool/n404y8oc85 (English version here: https://f.mtr.cool/fhdcztgrxb )
AI, Search and SEO for better and for worse - SEO News August 2026 | SEOPress
While SEO has to adapt to take into account this new type of visibility, AI can also be a great ally for getting SEO jobs done.
f.mtr.cool
SEO AEO GEO AIO TEO LLMO One of those doesn't exist. I made it up. If you had to check, that's the problem. Two hours on what's genuinely changed in search and what you can bin. For translators and interpreters. Tue 22 Sept, £16.96. https://bit.ly/4zM1VXP
Trust me when I say publishing your blog content as LinkedIn articles is a good idea that helps your reach and your SEO, but costs you nothing more than a few minutes of your time - here's a PDF guide that will help
bit.ly
I needed to take a picture for a collab (I know, get me, the influencer!), and was happy with the one I had. Great lighting, fab colours, everything right in frame - except I had my eyes closed. I decided to ask Canva's AI to make me look at the camera. I think it nailed it...
Are AI-built websites any good for SEO? I audited 5 to find out
Are AI-built Websites Any Good For SEO? I Audited 5 To Find Out
Five B2B websites built with AI tools, all audited in April 2026. Same methodology across all five: SE Ranking crawls, direct HTML source review, PageSpeed
f.mtr.cool
Google has started building interactive tools inside AI Overviews A VAT calculator is sums, Google could always do sums. What it can't generate is your owned data That's the line to hold your tool page up against https://nikki-pilkington.com/which-tool-pages-are-most-at-risk-from-ai-overviews/
When you can't remember the last time you logged in to Facebook on your laptop...
My daughter made me post a 'kinda chic' instagram carousel this morning, and now I think I'm just being trolled around the internet... https://sellshirts.com/product/20082
My daughter made me post a 'kinda chic' instagram carousel this morning, and now I think I'm just being trolled around the internet... https://sellshirts.com/product/20082
Yes. follow Nikki Pilkington on LinkedIn for sensible SEO advice https://www.linkedin.com/in/nikkipilkington/ (Thanks @realcopy.bsky.social )
It's not a bad day when: 1) You get asked to speak to students to tell them about the different career paths that can lead to SEO and Digital Marketing and 2) The person asking declares they're 'a little bit in love with you' before you've even met. #SEOfuckingwinning
Yes, it’s a bit sweary on occasion. But it’s also packed full of weekly advice to help you and your website SEO.
SEO F&cking What? SEO Newsletter From Nikki Pilkington
Yes, it's a bit sweary on occasion.
f.mtr.cool
Handle Your Reviews Legally (Or Risk a £300,000 Fine) seofuckingwhatpodcast.co.uk/episode/hand...
Handle Your Reviews Legally (Or Risk a £300,000 Fine) - SEO F**king What - Get Found on Google and make money from your website with practical SEO tips
You know that email you send after a job — the one that says "leave us a Google review and get 10% off"? In this country, that might now be illegal. N...
seofuckingwhatpodcast.co.uk
Are AI-built websites any good for SEO? I audited 5 to find out
Are AI Generated Websites Any Good For SEO?
The short answer to whether AI-built websites are good for SEO: better than you might expect in some areas, worse than you'd hope in others
nikki-pilkington.com
Offering incentives for reviews? Yeah, that's been illegal for a while in the UK, but it just got worse:
Handle Your Reviews Legally (Or Risk a £300,000 Fine) - SEO F**king What - Get Found on Google and make money from your website with practical SEO tips
You know that email you send after a job — the one that says "leave us a Google review and get 10% off"? In this country, that might now be illegal. N...
seofuckingwhatpodcast.co.uk
Yes, it’s a bit sweary on occasion. But it’s also packed full of weekly advice to help you and your website SEO.
SEO F&cking What? SEO Newsletter From Nikki Pilkington
Yes, it's a bit sweary on occasion.
f.mtr.cool