Old UK Print Ads

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Newspaper and magazine ads Also @OldUKPrintAds7890s.bsky.social - 1970s/80s/90s ads only @OldUKPrintAdsXmas.bsky.social - Xmas ads, from Sept 16th @OldInPrintAds.bsky.social - International ads (non-UK)

Aug 1957: Key to the Countryside ad from Shell (+Shell’s series of monthly “NATURE STUDIES; Guide to Flowers of the Countryside; and Shell’s “NATURE STUDIES: Birds and Beasts”) «The Key to the Countryside»

This is a magazine advertisement from Shell that shows the different types of trees you can find in August, painted by S.R. BADMIN. It has a list of different types of trees such as Crack Willow, White Willow, Cricket Bat Willow, Weeping Willow, Purple Osier, Osier, Goat Willow of Sallow, Least Willow, Alder, Black Poplar, Swamp Cypress, and Mulberry. At the bottom, the Shell’s “NATURE STUDIES: Birds and Beasts” are available for 7s.

The Key to the Countryside

Willows by the water add up to much of the summer's green. But the kinds aren't so easily
distinguished. Branches of one of the common-
est, CRACK WILLOW (1 pollarded; 1A leaves)
crack off easily. WHITE WILLOW (2) looks whitish,
with leaves silky (2A) and white on both sides.
A variety of this kind is CRICKET BAT WILLOW
(3), cut young for bats. Its leaves (3A) are blue-
green on top. WEEPING WILLOW (4) is a native of
China. Basket willows include PURPLE OSIER (5)
with bark full of bitter salicin, forerunner of the
chemist's tablets of aspirin or salicylic acid
(i.e. acid of willow, Latin salix) and the COMMON
OSIER (6). Leaves of GOAT WILLOW OF SALLOW
(7, 7A) are broad and softly white underneath.
The alpine LEAST WILLOW (8) creeps by under-
ground rhizomes about our mountains.
ALDER (9), ripe fruits (9A), old cone-like catkins
(9B), next year's catkins (9c) and knobbly
trunked trees of BLACK POPLAR (10 and 10A) like
damp ground. So does the uncommon SWAMP
CYPRESS from the Mississippi (11 and 11A), whose
roots develop aerial 'knees' (118) in very wet
places. Another planted foreigner, the MULBERRY
(12 and 12A) came, with leaves for silk worms
and delicious fruits for us, from Persia.
Shell's series of monthly "NATURE STUDIES: Fossils, Insects and
Reptiles", which gave so many people pleasure last year, is
published in book form by Phoenix House Ltd. at 7s. The Shell
Guide to "Flowers of the Countryside" and Shell's "NATURE
STUDIES: Birds and Beasts" are also available at 7s. each. On
sale at bookshops...

Aug 1983: Food ad from Tesco (+British Fore Rib of Beef; British Back Rib of Beef; British Lamb Chops; British Stewing Steak; Hansa Lager Bier; Vanilla Ice Cream; Fray Bentos Corned Beef; Cooked Cured Shoulder; Pork & Egg Pie; Golden Shred Marmalade; McVitie's Digestive Biscuits, and more)

This is a Tesco advert from 1983 showing great savings on a variety of goods, from meat and dairy products, to marmalade and biscuits, all at low, low prices.

CHECKOUT 83

Hundreds of low, low prices.
or Silver Shred
1lb JAR
(Wheatmeal) Biscuits
400g PACK
250g 8 82 oz
250g PACK
Low Fat Chocola
125g
POT
410g CAN
4 litre
FAMILY PACK
PRICE
Slices
8oz FAMILY PACK
Contains a whole Egg
EACH
6 Sausage
Rolls
Buffet
Pork Pies
(Country of origin as stated on pack)
(not pre-packed) PER LB
(not pre-packed) PER LB
(not pre-packed) PER LB
4 x 440ml
CANS
All advertised offers subject to availability and inclusive
of VAT where applicable. UK only.
Fresh food offers end 27th August, 1983.
TODAYS