Romina Mahinpei

@rmahinpei.bsky.social

PhD Student @ Princeton CS | HCI + CSS

🛍️Major AI companies are increasingly embedding sponsored content into chatbot conversations. Across two preregistered experiments (N=2,012), we test how effectively AI can steer consumers toward sponsored products in a realistic shopping scenario. 📝https://arxiv.org/abs/2604.04263

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