Tara McDonagh

@taramcdonagh.bsky.social

Communications Business Advisor Activist * Advisor to Fortune 500 Comms & PR Teams * Founder Raise the Tide * 🎙️Pod Host: Communications Business Advisor * Democracy Enthusiast * Proud Feminist * Champion Yapper * Humor advocate … That’s what she said.

I sat in a room where everyone spoke fluent acronym … except me. EBITDA, OKRs ... huh? So, I googled and studied. I asked better questions. Over time, execs ASKED FOR my thoughts in the room. Then, I BECAME an exec. To every comms pro who's felt out of place ... keep building. #CommsLeadership

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Reminder: Every request a Comms. Leader gets is “a priority” to someone. BUT Comms Leaders look at COMPANY priorities ... not just one person or one team’s. Saying no protects budget, time, and audience attention. We’re not here for popularity. We’re here to make an impact. #corpcomms

How do you advocate in an oversimplified field like Communications when you're a woman? If you push too hard, you're labeled as aggressive. Here's how: You join your crew through Raise the Tide. You don't need to change to lead. Shape an environment that allows you to lead instead.

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Comms people think they need more staff, budget, new tech, etc. What they REALLY need is agency over their own decisions. To be treated as the advisors they are. To have people trust that you’re the expert . . . and that YOU believe it in every fiber of your being.

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