Unboxed: A Board Game Industry Discussion

@unboxedpod.bsky.social

Board Game industry veterans Jen Graham-Macht (@jgrahammy / Keymaster Games) & Danni Loe (@dannibelow / Flat River Games) discuss industry conundrums we face as a board game community. https://unboxedboardgamepodcast.podbean.com

Spoiler alert: mutual respect goes a long way in your partnerships!! 🤯 Every good marketing campaign that loops in external teammates is made better when everyone benefits 💖 Thanks @danistandring.bsky.social for showing us how it’s done! 🙌

Unboxed: A Board Game Industry Discussion@unboxedpod.bsky.social · last yr.

Partnering with content creators is a core part of tabletop marketing. How do we get the most out of these strategies? 🤔 @danistandring.bsky.social joins us to talk about a vital part of these relationships - collaboration 🤝 Check out S2E6! unboxedboardgamepodcast.podbean.com/e/s2e6-conte...

Board games are a tactile product and photography (or any images really) help us to imagine what that physical experience will be like. To ignore this is to ignore a fundamental reason of why we play board games at all.

Unboxed: A Board Game Industry Discussion@unboxedpod.bsky.social · last yr.

Time for a 💿 Bonus Round 💿 How is a photo more than a static image in time? @moregamesplease.bsky.social dives into #boardgame photography philosophy, sharing how he expresses important details and feelings to viewers. unboxedboardgamepodcast.podbean.com/e/bonus-roun...

An absolute honour to be invited to wax philosophical on Unboxed, a wonderful board game industry podcast.

Unboxed: A Board Game Industry Discussion@unboxedpod.bsky.social · last yr.

Time for a 💿 Bonus Round 💿 How is a photo more than a static image in time? @moregamesplease.bsky.social dives into #boardgame photography philosophy, sharing how he expresses important details and feelings to viewers. unboxedboardgamepodcast.podbean.com/e/bonus-roun...

Thanks for an incredible FUN GAMA Expo! I loved sharing ☕️ coffee and 🗣️ conversations and 💡 ideas with folks. And special thanks to my Unboxed partner in crime @dannibelow.bsky.social for making it easy to love the work we do.

dannibelow.bs

Unboxed: A Board Game Industry Discussion@unboxedpod.bsky.social · last yr.

What can we say except THANK YOU? We returned home from #GAMAExpo with our cups overflowing with gratitude for everyone who: 🐑 joined our seminars ☕ chatted during the Women in Toys networking event 💬 shared what new ideas they were inspired to try We are so excited to keep creating for you 💖

Time for a 💿 Bonus Round 💿 When marketing is in your DNA, you can't help but inject it into every creative project 🧬 Zac Dixon from IV Studio shares how thinking about marketing and community building from a product's inception has helped them land hit after hit on crowdfunding and your tables.

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We finally made stickers! Yes, that is a Woolening sticker you see there…a joke we’ve kept alive 3 years running now (who can tell us what episode we first mentioned it??) ….really, we can’t remember 👀 If you’re heading to GAMA Expo, come find Danni and Jen and ask us for one of these puppies!

Unboxed board game industry discussion podcast stickers - logo sticker and Woolening sticker (a reference to a fake product in several episodes)

Our seminar attendees at GAMA last year were so amazing! Excited to see y'all again this year for 2 new presentations 🔥 Tip: Make sure to visit us for some super special hot-off-the-presses merch 🤩

Unboxed: A Board Game Industry Discussion@unboxedpod.bsky.social · 2y ago

Remember that time we started a cult? (looking at you S1E11) 👀 We're heading back to GAMA Expo with a couple new presentations up our sleeves 💪 Are you heading to @gamaofficial.bsky.social this year? Consider joining these conversations: