it just needs one absolutely killer app and the strong network effect/portability will kick in web2 didn’t form overnight - it’s been a slow decay since facey-b keep leading with data ownership but make the app soooo good you _have_ to use it and stop being “this, but on atproto”
hard pill to swallow for atproto developers/creators: 99% of potential users either do not care about, value, understand, or want to “own their own data” i see so many apps/projects lead with this “value prop”, but it’s not an important or meaningful consideration for most people