The Public Investment Fund's acquisition of EA received the go-ahead from the European Commission last week. What comes next for EA and the Saudi video game strategy? We take a look in this week's VGIM: www.videogamesindustrymemo.com/p/saudi-arab...
Saudi Arabia, EA and digital sport's soft power, 30/07/2026
Can't buy up sport for soft power purposes? Buy its digital recreation instead ⚽ 🏈🏎️
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