Janna Herron

@jannaherron.bsky.social

Mom, wife, my cat's BFF, and Yahoo Finance columnist.

PSA to business owners: Don't just pass on the tariff cost to your consumers quietly. Add a line on the bill and explicitly label it "Trump Tariff." Show people *why* it is costing more.

There are 33m companies in the USA. Only 21k employe 500 or more. And they only make up 23% of workers. Trump and Elon are ignoring the more than 32m entrepreneurs that can't afford to build a new factory or pay tariffs or absorb cancelled contracts.

Tariffs are on/off/paused, and are targeted/universal, applied to our friends/foes/everyone, starting sooner/later. They'll be in place for the short/long run because they are a useful policy/bargaining chip, and will solve our problem with fentanyl/trade deficits/manufacturing/revenue.

I’d like to announce my forthcoming US history book, covering a decisive but tumultuous era in that country’s history, titled “The trade policies of the United States: 10:30 am to 1:30 pm on Friday, March 7, 2025” It will be 400 pages.