Execs think that AI can magically fix all their org's problems: their data problem, their PDLC problem, their PMF problem. But AI is not magic. It's just a technology — and like all novel technologies, incorporating it into your process only expands the number of things that can and will go wrong.
AI is not a substitute for knowing how to run software projects
Despite execs' best hopes for automating their own jobs, technology will always remain downstream of decision-making.
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