It was also a gift to obviously toxic personality types who appropriated the language and got to cosplay as Pharisees for a few years. Much of the backlash is down to failure to root those mfs out and fire them into the heart of the sun.
My thought on "woke 1" is that to the extent it became about white guilt rather than about addressing the legitimate grievances of black and brown people it failed. All the stuff people mention...the grifters, the HR departments covering their asses, the censorious online shit stems from it.