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Mark Traphagen

@marktraphagen.bsky.social

VP Product Marketing & Training at seoClarity (all opinions my own) #seo. Out & proud queer non-binary #TransLivesMatter #BlackLivesMatter. Mandolin & vocals with String Break Band. Durham NC

174 Posts1712 Follower794 Folgt
Mark Traphagen@marktraphagen.bsky.social · last yr.

Here's a more detailed follow up to my post yesterday using @seoClarity data to show Google is increasing the number of AIOs that rank lower than 1st position. Thanks to @sengineland for asking me for the data and insights! searchengineland.com/google-ai-ov...

Google AI Overviews rank below Position 1 in 12.4% of cases: Study

Google’s AI Overviews seem to be slipping in search rankings, opening new chances for SEOs to outrank them and reclaim lost clicks.

searchengineland.com

Mark Traphagen@marktraphagen.bsky.social · last yr.

Research from the seoClarity Research Grid for US keywords on desktop shows the steady growth of keywords with an AIO where the AIO no longer ranks in the first position. This represents about 10% of the keywords we track. And AIOs are in positions 4-10 about 3% of the time now

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Erin Reed@erininthemorning.com · last yr.

MASSIVE good news for trans people in the United States. A federal judge has just granted class action status to transgender people looking to update their passports. This means that very shorty, the window will open to update your passports with the correct gender marker.

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Mark Traphagen@marktraphagen.bsky.social · last yr.

How often do AI Overviews rank lower than position one? Not very often according to our latest seoClarity data tracking AIOs in US keywords on desktop. AIO Rank Positions 1 = 97.7% 2 = 1.2% 3 = 0.5% 4 = 0.3% 4 or less = 0.2%

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Mark Traphagen@marktraphagen.bsky.social · 2y ago

Top 20 Industries Showing AI Overviews in January 2025 Fresh from our seoClarity Research Grid, here are the industry groups that showed the most AI Overviews in January. These have remained relatively stable over the past several months, with only a few categories switching places.

Listing of the top 20 industry groups showing the most AI Overviews during January 2025
Alexandria Ocasio-Cortez@aoc.bsky.social · 2y ago

WE ARE STILL IN THIS. Wipe your tears. This is the difficult business of hope and defying expectation. We do not give up. We run through the tape. Y’all aren’t allowed to throw in the towel until I do. 😉 Big breath. Locked in. Let’s do this.

Mark Traphagen@marktraphagen.bsky.social · 2y ago

Should you try to rank for AI Overviews? #HotTake The assumption has been that Google's AI Overviews are competing with you for significant traffic, and therefore you should be spending considerable effort trying to appear in them. But is that really the case? Continue this 🧵to find out! 1/3

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Iblis Bane@iblis-bane.co.za · 2y ago

“Jealousy is a disease, love is a healthy condition. [We] often mistake one for the other, or assume that the greater the love, the greater the jealousy, in fact, they are almost incompatible; one emotion hardly leaves room for the other.” - Robert A. Heinlein, Stranger in a Strange Land

Mark Traphagen@marktraphagen.bsky.social · 2y ago

My polycule has a new theme: Mutually Assured Joy It's what we seek, feed, nurture and encourage Looking forward to celebrating that with them and other kindred spirit friends as I host my first Friendsgiving Saturday BTW I'm open about my ethical nonmonogamy so AMA

Brent Toderian@brenttoderian.bsky.social · 2y ago

Denver gave people experiencing homelessness $1k/month. A year later, nearly half had housing. They also had fewer ER visits, nights spent in a hospital, and jail stays. The report estimates that this reduction in public service use SAVED the city $589k. www.businessinsider.com/denver-basic...

Denver gave people experiencing homelessness $1,000 a month. A year later, nearly half of participants said they had housing.

Participants in Denver's basic-income program reported having more-secure housing, though results were similar in the trial and control groups.

businessinsider.com