Peter Gray

@peterbgray.bsky.social

Senior UX researcher at a leading US retirement provider. Mixed methods research and behavioral science. Former professor. Reflections on human behavior, family dynamics, retirement & aging. LinkedIn: https://www.linkedin.com/in/peter-gray-84737712

As the US approaches 250 years, Jill Lepore’s These Truths offers a one-volume overview of those years. Focuses on key themes and figures in a long but enjoyable read. She just launched a new book on the US Constitution in case you need even more history.

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Dragon Boat racing today: how it started (rains this morning) and how it ended (finals races cancelled due to winds and waves). We did have two races in between, racing in synch and enjoying a full day. Some 44 boats, and even retirees coming back just to help out. I am sapped.

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I recently spent a week in Munich with my oldest daughter, who finished her 3rd year in university. I feel grateful to have such opportunities, and while we enjoyed some amazing sites and experiences. A few highlights, including the all-important pretzel.

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Next year the US will celebrate 250 years since independence. Last night I attended a panel on the “Meck Dec”: the claim is that a few folks declared independence in May 1775 in what’s now Charlotte. There’s no smoking gun to support or refute the claim. But an interesting case of public history.

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I regret to announce that the meme Turing Test has been passed LLMs produce funnier memes than the average human, as judged by humans. Humans working with AI get no boost (a finding that is coming up often in AI-creativity work) The best human memers still beat AI, however. arxiv.org/abs/2501.11433

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Read @sbkaufman.bsky.social’s Transcend. Learned lots: Maslow’s pyramid was likely created by a management consultant in the 1960s, and Harlow advised Maslow’s PhD captive monkey dominance behavior. Nice overview of Maslow’s arc and current, related research. New image instead of pyramid:

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What makes for an interesting Thursday eve? Having the chance to attend a local financial advisor’s presentation—free dinner too—on retirement planning. It’s a research opportunity to consider how they frame planning and how they offer services. Diversification, taxes & more. #retirement

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This is the story behind a viral retirement ad: The agency: “It was easy to do the math. We took the average rate of inflation and extrapolated out thirty years. Then we wrote the ad. It was attention-getting. It was informative. It spurred people to act.” #retirement #inflation

Jason Michaels@50champ.bsky.social · 2y ago

We started with our target audience: The advertisers realized if they simply promoted TIAA-CREF's retirement services, people wouldn't take action. They needed to overcome people's procrastination, and inspire them to take action now. https://buff.ly/4f0OlKS #ads #finance #TIAA #agencies #marketing

Popcorn and movie theaters are inseparable today. But did you know that a century ago, cinemas actually banned popcorn? A Kansas City saleswoman named Julia Braden became one of the first vendors to talk her way inside the lobby — and built a concession empire in the middle of the Depression.

Why do we eat popcorn at the movies? A tough Kansas City widow helped open the door

Popcorn and movie theaters are inseparable today. But a century ago, cinemas actually banned the beloved treat for being cheap and messy. A Kansas City saleswoman named Julia Braden became one of the ...

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Some recent reading. Benz’s book on retirement is one of the best I’ve read for a US audience, and Li’s shows how fast AI is moving, from recognizing images to generative AI. I seek range, which helps frame day-to-day applied research. #retirement #books

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I’m somewhat frightened to think that people might believe this was the kind of money I made as an adjunct. It would explain some of their disbelief about why I left it behind. (I was making 5k a course at OSU, which is actually ahead of the national average).

• Al Overview
As of January 2025, the average salary for an adjunct professor in Ohio is $133,597 per year, or $11,133 per month. The top earners in Ohio make $153,537 per year, while the 25th percentile make $132,100 per year.
Factors that can affect an adjunct professor's salary include: