Was a few months ago that i did this, and nothing has changed. Adding go faster stripes on your car is not going to make any difference to your monthly grocery shopping trip - make sure your car works well and can get your there and back.

Majestic@majestic.com · 6mo ago

Simon Cox (@simoncox.com) believes that the core technical SEO principles will endure as long as websites exist, so avoid chasing fleeting trends and focus on the fundamentals. maj.to/3YQjv1U

Day 1 of 2026 and I just found a key that has been missing for a couple of months. That has to bode well for the new year, surely..?

I don't care what anyone says, a good old manual deep dive into the SERPs always beats any SEO tool when you really mean business.

three sheep wearing sweaters with the word christmas on them are standing in front of a christmas tree

Alt: Cartoon sheep pulling the wool up its arms (legs) like it's pulling its sleeves up in an "I mean business way".

media.tenor.com

Feeling Scrooge-esque today. Having to go to the cinema with friends to pay over £10 first a film that's on TV this evening 😩

an older man wearing a top hat is smiling and saying bah humbug .

Alt: Scrooge wearing a top hat is smiling sarcastically and saying bah humbug.

media.tenor.com

@devs.uk You're going to have to explain to my client that I haven't completed their audit because... manflu.app

So, what are your plans for the weekend?

What really frustrates me is when someone sees firsthand that LLMs are incapable of differentiating between fact and fiction when it comes to a subject they know about, but then they go right ahead and keep on using it!

It's been one of those weeks 😩 Built a lovely Looker Studio report that's been working perfectly for months & today it's breaking left, right & centre. I do not have the patience for this on a Friday.

Today is Remembrance Day in many countries. Can we please take a moment to also remember the innocent civilians who have lost their lives & continue to do so in current war-torn countries. War is not the answer. Never has been, never will be.

Google's @johnmu.com SEO advice on using two different TLDs for your company's website www.seroundtable.com/google-seo-d... #google #seo #googleseo #domains #tld

So excited to listen to Jeff Wayne on BBC 6 Music at the moment! Still have my War of The Worlds cassette box set.

If you're using a cloud provider to host images / videos / other content, you can and should verify the host in Search Console, so that you're aware of potential issues that affect Google's crawling & indexing, & Safe Browsing. Use a DNS CNAME to the bucket, then verify with DNS. More: (1/n)

I saved this post because it always reminds me that I made a difference. If you have ADHD or work with someone who's neurodivergent, check this out: www.linkedin.com/feed/update/...

🌶️🧠 Being "neurospicy" or "care about what others care about" Really enjoyed this talk by Myriam Jessier on unique traits of people with ADHD. Anyone can benefit from it as...

🌶️🧠 Being "neurospicy" or "care about what others care about" Really enjoyed this talk by Myriam Jessier on unique traits of people with ADHD. Anyone can benefit from it as a way to build empathy and compassion for better relationships with people you care about and work with. 👀 My favourite two snippets: 1. You can't pick just the good parts; you get the full package only. (This mental model is a great fix for jealousy too.) 2. Creating a user manual or blueprint to share context with others on your working style can improve collaboration. Insights that resonated with me: 👉 Stress and anxiety may trigger hyper-focus, but it's an elusive state 👉 Lists don't work → overanalyzing expands 3 bullets to 30 without doing any 👉 Interrupt me, because I can keep talking 👉 Get to the point; I get bored easily, even by my own sentences 👉...

linkedin.com

Happiness on a Friday is having a client call where the client is in full agreement about simplifying their website architecture and letting go of things the website doesn't need.

a man in a black jacket is standing in a room with the words `` keep it simple '' written on it .

Alt: Ross from Friends in a black jacket is making a 'reduce it' hand gesture with the caption 'keep it simple'

media.tenor.com

Stop wasting time on blog posts that don’t convert.

Why Don't My Blogs Work To Bring In Clients & Customers?

You're doing everything right. Publishing regularly. Following SEO best practices. Your posts are ranking. Traffic's climbing.

f.mtr.cool

Have you come across the term 'Shadow AI'? More business need to be aware of how they could be unwittingly causing data security breaches through ML. aithority.com/ait-featured...

Shadow AI: How Hidden ML Models Are Already Running

Shadow AI is one of the most important issues for Chief Information Officers (CIOs) and Chief Information Security Officers (CISOs).

aithority.com

ChatGPT doesn’t have access to Google’s search data. It can’t tell you real search volumes. It can’t analyse actual ranking difficulty. It can’t crawl your website to find technical issues. It can’t show you your competitors’ backlink profiles.

@markwilliamscook.com You are proving to be elusive 🤣

New browser! Exciting! But I need to talk about something I'm seeing with ChatGPT's Atlas browser because I have thoughts 🧵👇 The short version: if you serve tech-savvy audiences, your GA4 "new users" metric is about to get weird for a few weeks.

Feeling validated in my thinking around the use of LLMs thanks to @judithlewis.bsky.social You need to check all outputs!! LLMs don't understand language the way humans do. Language is ambiguous so LLMs will always get things wrong as they translate that into maths. #BrightonSEO #MeasureFest

@markwilliamscook.com I bumped into @simoncox.com & he already has a cats.txt sticker. I hope you still have some left?!

news.sky.com/story/thousa... I don't understand people... don't they realise governments hold all this information about them anyway?! Plus, they're happy to share even more personal details every day on social media which is leaving their lives even more exposed to the wrong types of people 🤦‍♀️

Thousands of protesters march through London streets against digital ID plans

The prime minister says the ID system is to tackle illegal migration - but opponents say it's an invasion of privacy.

news.sky.com

If 100 people ask ChatGPT the same question, how many different answers will they get? 🤔 Drives me bananas there's no good data about this. So... let's do it ourselves. Volunteer to help out here: forms.gle/xHuGQcBSPqX7...

LLM Consistency Testing Project (for science!)

Volunteer here to help Rand and co. test the consistency of AI tools

forms.gle

Today is packing day for my trip to Brighton & @brightonseo.com Getting very excited but having the usual what to pack panic.

a scene from schitts creek shows a woman crawling into a pile of luggage

ALT: a scene from schitts creek shows a woman crawling into a pile of luggage

media.tenor.com

I had a free trial of Amazon Music & luckily had the sense to note down in my diary to cancel it before it renewed & debited my account. They automatically have the renewal reminder option switched off - how is that allowed?!

If AI can write your content, I'd seriously question whether it should be written in the first place. What value does it add?

🧵 AI tools like ChatGPT and Perplexity are sending visitors to your site right now, but they're buried in your referral traffic, or worse Unassigned (because these platforms don’t know how to properly set UTM parameters). Thread below 👇

What happens when AI models get trained on junk pages? An interesting read on AI and Greenlandic Wikipedia -

How AI and Wikipedia have sent vulnerable languages into a doom spiral

Machine translators have made it easier than ever to create error-plagued Wikipedia articles in obscure languages. What happens when AI models get trained on junk pages?

technologyreview.com

Are you in/around Milton Keynes on 15th October? If not, do you wanna be? I'm speaking at @themarketingmeetup.bsky.social's event there about 'SEO: What To Do When You Can't Do It All'. It's a 'donation ticketed event' (you pick the price from £3 to £30): themarketingmeetup.com/events/milto...

TMM IRL: SEO - What to Do When You Can’t Do It All | The Marketing Meetup

The Milton Keynes Marketing Meetup is an informal, friendly place for the marketers of Milton Keynes to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode 🙂

themarketingmeetup.com