When National leaders go hard on anti-woke to recapture NZF votes even though it losses them women voters, it's not funny. It's a sign that they're very distressed.
And Collins' wasn't even trying to win the election; she was staring down the barrel of 25% and just wanted to activate the base enough to get a dignified defeat that would allow her to keep the leadership. She ended up at 25.6%. Wishing you a very merry 25.6%, Luxon.